Growth Marketing Manager

Qapla'; Roma; Ibrido; EUR 40.000 - 50.000; Tempo pieno

Descrizione del lavoro

A tech-focused marketing firm is seeking a Growth Marketing Manager to lead its marketing function in Italy. The ideal candidate will have 3-5+ years of experience and be fluent in both Italian and English. Primary responsibilities include defining the brand strategy, optimizing acquisition strategies, and leading a small marketing team. This role offers flexibility with a smart working model and a competitive salary of €40,000–€50,000 plus performance-based incentives.

Servizi

Permanent employment

Flexible working model

High level of autonomy

Competenze

• 3-5+ years of experience in Growth Marketing or Marketing Manager roles.
• Fluent proficiency in Italian and English.
• Experience in defining and executing Go-To-Market strategies.

Mansioni

• Define and implement brand positioning strategy across Italy, Spain, and Europe.
• Optimize acquisition strategies across inbound and self-service channels.
• Lead and coordinate the marketing team.

Conoscenze

Growth Marketing

Leadership

Performance Marketing

Fluent Italian

Fluent English

Strumenti

Zoho

HubSpot

GA4

Descrizione del lavoro

We are looking for a strategic and hands-on

Growth Marketing Manager

to lead the Marketing function and support business growth.

The ideal candidate has

at least 3 years of proven experience

in the role, combines strategic vision with strong execution skills, and is able to manage the entire marketing funnel—from brand positioning to acquisition, activation, and retention.

Reporting directly to the CEO, this role plays a key role in defining and scaling the marketing strategy across multiple market s.

Responsibilities :

• Define and implement Qapla’s brand positioning strategy across Italy, Spain, and Europe
• Optimize acquisition strategies across both inbound (Enterprise / Big Accounts) and self-service (SMB) channels, organic and paid
• Lead and coordinate the marketing team consisting of 2 people (Marketing Specialist, SEO Strategist)
• Manage external agencies for campaigns and other marketing activities
• Build and optimize lead generation and nurturing funnels
• Experiment with new channels, approaches, and technologies (AI, automation, agents)
• Monitor KPIs, budgets, and ROI, delivering regular reports to management

Requirements :

3–5+ years of experience in Growth Marketing / Marketing Manager roles, preferably within SaaS companies

• Experience in the eCommerce sector
• Fluent proficiency in Italian and English
• Proven experience in defining and executing Go-To-Market strategies
• Strong leadership skills with experience managing teams and external agencies
• Solid knowledge of performance marketing platforms
• Hands-on experience with CRM and marketing automation tools (knowledge of Zoho, HubSpot, and GA4 will be considered a plus)
• Advanced use of AI tools, agents, and workflow automation
• Strong results orientation, proactive mindset, and ability to work independently in fast-paced environments

Nice to Have :

Background in international and high-growth environments

What We Offer :

A strategic role with direct impact on company growth

Permanent employment with a salary aligned to proven experience (€40,000–€50,000) plus a performance-based variable component

High level of autonomy and responsibility within a dynamic and innovative work environment

Work Location :

Flexible working model : Smart Working (3 days remote + 2 days in-office) or Full Remote (Italy)