Grocery Marketing Manager - Free Channels - 12 month Fixed Term, BEAM

Amazon; Milano; In loco; EUR 45.000 - 60.000; Tempo pieno

Descrizione del lavoro

A major e-commerce company is looking for a Grocery Marketing Manager to lead marketing strategies for their business in Milan, Italy. This role involves managing traffic campaigns across owned channels, collaborating with local teams, and leveraging data to optimize performance. The ideal candidate has a Bachelor's degree, proficiency in marketing tools, and excellent project management skills. This position is essential for enhancing customer engagement and driving top-line performance.

Competenze

• Fluent in English, with the ability to read and write.
• Strong problem-solving skills and ability to multitask.
• Experience with email and web analytics.

Mansioni

• Manage deployment of O&O traffic campaigns.
• Coordinate with local marketing teams on campaign details.
• Monitor and optimize campaign performance.

Conoscenze

Leadership

Project management

Stakeholder management

Data analysis

Marketing automation

Attention to detail

Formazione

Bachelor's degree in management, business administration, economics, engineering, or marketing

Strumenti

Email marketing platforms

CRM software

Excel

Tableau

Descrizione del lavoro

Grocery Marketing Manager - Free Channels - 12 month Fixed Term, BEAM

Job ID: 3154284 | Amazon EU SARL (Italy Branch)

This is a 12 month fixed term contract. Our vision for Amazon Grocery is to establish Amazon as the first-choice grocery store for our customers worldwide. We are seeking an exceptionally motivated and talented Marketing Manager / Campaign Manager with a strong customer focus and the ability to innovate, to develop and execute marketing strategies for our European business.

As the Campaign Manager, you will be responsible for the end-to-end execution of traffic campaigns across Amazon's Owned & Operated (O&O) channels for the European grocery businesses. You will be part of the central Growth Marketing team that ensures the timely and high-quality delivery of all O&O marketing campaigns, driving strong customer engagement and top‑line performance. This is a unique opportunity to get involved with a rapidly developing Amazon business and make a wide-reaching impact. You’ll be a member of a remote marketing team distributed across the EU; this role will be based out of the Milan office and focused on the IT market.

An Ideal Candidate for the Campaign Manager Role:

• Marketing or program management professional who demonstrates strength in the Amazon leadership principles of Deliver Results, Ownership, Earn Trust, Insist on the Highest Standards, and Deep Dive.
• Experience leading the end-to-end execution of traffic campaigns across Amazon's Owned & Operated (O&O) channels, preferably within the e‑commerce or grocery industry.
• Thrives in ambiguous environments, adept at leveraging automation tools and templates to streamline repetitive tasks and drive efficiency.
• Possesses excellent project management and stakeholder management skills, with the ability to serve as the main point of contact for local marketing teams, ensuring tight coordination on campaign details, copy, and creative.
• Demonstrates strong technical aptitude, with the capacity to monitor campaign performance and make optimizations as needed to hit target metrics.
• Prefers to work smart and efficiently, leveraging tools and processes to maximize productivity and impact.

Key Job Responsibilities

• Set up and manage the deployment of all O&O traffic campaigns, including email, push notifications, onsite placements, and more.
• Serve as the main point of contact for local marketing teams, ensuring tight coordination on campaign details, copy, and creative.
• Leverage automation tools and templates to streamline repetitive tasks and drive efficiency.
• Monitor campaign performance in real‑time and make optimizations as needed to hit target metrics.
• Collaborate with the central analytics team to generate reports and insights to inform future campaign planning.
• Thoroughly review all campaign assets to ensure alignment with brand guidelines and standards, and conduct pre‑launch checks to identify and resolve any technical issues or customer experience concerns.
• Serve as the local language and market expert, providing guidance and troubleshooting support to the central BEAM team, and manage the scheduling and coordination of campaigns across multiple markets.
• Develop and oversee the implementation of comprehensive local messaging and targeting strategies to drive strong customer engagement and top‑line performance based on channel and creative guidance.

Basic Qualifications

• Bachelor's degree in management, business administration, economics, engineering, or marketing.
• Experience working with marketing tools including email, web analytics, CRM, and marketing automation platforms.
• Experience with onsite marketing, lifecycle marketing and digital advertising.
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables).
• Experience using data and metrics to measure impact and determine improvements.
• Speak, write, and read fluently in English.
• Strong attention to detail and problem‑solving skills, with the ability to multitask and prioritize effectively.

Preferred Qualifications

• Knowledge of HTML, XML, and Excel.
• Additional EU Language (French/Italian/Spanish/German).

Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice (https://www.amazon.jobs/en/privacy_page ) to know more about how we collect, use and transfer the personal data of our candidates.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.