Digital Analyst...

Randstad Digital Italia; Milano; Ibrido; EUR 45.000 - 60.000; Tempo pieno

Descrizione del lavoro

A global consulting firm in Milan is seeking a Digital Analyst to develop and execute a consumer data strategy. The ideal candidate should have excellent English skills, proven experience in data-driven marketing, and expertise with analytics tools. The role involves working cross-functionally and collaborating with European markets. This position offers a hybrid working model, catering to candidates of all backgrounds.

Competenze

• Proven experience in media optimization or consumer insights.
• Understanding of data-driven marketing initiatives.
• Collaborative skills for cross-functional activation.

Mansioni

• Develop and execute the consumer data strategy.
• Assess pros and cons of data-driven approaches.
• Collaborate with marketing leadership for data practices.

Conoscenze

Excellent English skills

Experience in data-driven marketing

Expertise with analytics tools

Familiarity with datawarehouse platforms

Descrizione del lavoro

Nice to meet you. We are Randstad Digital.

Randstad Digital is a global consulting company in the Information Technologies and Engineering sectors, with over 25,000 experts all over the world. We are an organization that puts talent first, and we are focused on enabling our clients in their digital transformation journeys and in developing major technology-driven projects.

Are you ready for your next challenge?

We are looking for a Digital Analyst

Responsability

• Develop and execute the consumer data strategy — how data should be leveraged across the marketing funnel, particularly at the media activation level.
• Assess pros and cons of data-driven approaches, required resources, and future capability needs.
• Work cross-functionally to activate data in media, campaign performance, and audience management.
• Collaborate with marketing leadership (Zurich-based) to design scalable data practices across European markets.

Required Skills

• Excellent English skills (oral and written);
• Proven experience in data-driven marketing, media optimization or consumer insights;
• Expertise with analytics tools;
• Familiarity with datawarehouse platforms.

Nice to have

• Italian or Spanish knowledge;
• Industry background FMCG / CPG.

Work site

Milan, hybrid working model.

The search is open to candidates of both sexes (Law 903 / 77). Please read the privacy policy pursuant to Article 13 of Regulation (EU) 2016 / 679 on data protection (GDPR).