Styling Editor

WHITE STUFF; City Of London; On-site; GBP 35,000 - 45,000; Full time

Job summary

A creative fashion retailer in London seeks a Styling Editor to shape visual identity and lead styling direction across campaigns and eCommerce. Candidates should have over 5 years of experience in fashion styling or editorial roles, demonstrating modern and versatile styling. The role offers hybrid working, a supportive environment, and a variety of benefits, including a bonus opportunity and discounts.

Benefits

Hybrid working

Annual bonus opportunity

Up to 25 days holiday plus bank holidays

50% discount on products

Healthcare cash plan

Pension contribution

Qualifications

• 5+ years’ experience as a stylist or fashion editor within a retail or creative environment.
• Strong portfolio showcasing modern and trend-aware styling.
• Effective communication with marketing and creative teams.

Responsibilities

• Shape and evolve styling identity for the brand.
• Lead styling direction across multiple platforms.
• Manage and mentor the Styling Coordinator and freelance stylists.

Skills

Creative direction

Fashion styling

Collaboration

Project management

Trend awareness

Job description

Overview

Who we are: White Stuff was established in 1985 through a simple idea. This idea grew and now we have shops and concessions in the UK and internationally, selling women’s and men’s clothing as well as beautiful accessories and homeware. Our original prints (all designed in house), intricate details and considered design touches reflect our personality and make us subtly distinctive.

Our people are at the heart of our brand, constantly moving and driving us forward. We’re sociable, talented and likeminded and we’re not hierarchical or political in how we do business. We encourage entrepreneurial ideas and accountability at all levels.

Who you are

You’re a stylist with an editor’s eye – someone who sees beyond the outfit to the story it tells. You know how to translate trends and product priorities into inspiring, relatable styling that feels both effortless and elevated. You’re collaborative, curious, and confident working across multiple channels, from brand campaigns and lookbooks to eCommerce and social storytelling.

Reporting to the Creative Producer, you’ll bring a fresh, contemporary edge to everything you style, with an instinct for what makes White Stuff distinctive: creative, grounded, and full of character.

What you’ll be doing

Editorial & Styling Direction

• Shape and evolve White Stuff’s styling identity – developing a modern, cohesive look and feel that reflects our brand tone and customer.
• Curate seasonal outfit stories, trend edits, and campaign styling narratives that bring our collections to life across channels.
• Collaborate with the in-house Studio, and wider Brand, Product, and Design teams to ensure styling supports storytelling, product focus, and seasonal campaign and content strategies.
• Contribute to content planning, creative moodboards, and casting alongside Art Directors and Producers.

Cross-Channel Execution

• Lead styling direction across campaign shoots, eCommerce, lookbooks, and social/editorial content.
• Ensure a consistent visual language across platforms – adapting styling to suit audience, purpose, and platform.
• Oversee model fittings, outfit builds, and shoot preparation with the Styling Co-ordinator.
• Support press day outfit curation, ensuring on-brand presentation of product.
• Partner with VM to support outfitting for windows and mannequin displays during seasonal launches.

Team & Process

• Manage and mentor the Styling Co-ordinator and freelance stylists, setting clear creative standards and efficient processes.
• Maintain styling toolkits, guidelines, and references for internal and external teams.
• Partner with Buying and Design to stay close to seasonal product priorities and key trends.
• Ensure styling delivery meets project timelines and creative expectations.

What you’ll need

• 5+ years’ experience as a stylist or fashion editor within a retail, lifestyle, or creative content environment.
• A strong portfolio demonstrating your ability to create modern, versatile, and trend-aware styling across campaigns, eCommerce, and social channels.
• A natural storyteller with an eye for composition, colour, and detail.
• A team player who thrives on collaboration and communicates effectively with marketing, product, and creative colleagues.
• Organised, proactive, and confident managing multiple projects and deadlines.
• Passionate about authentic style, creativity, and storytelling through fashion.

Personal traits

• Elevated taste and a sharp creative eye.
• Calm under pressure, adaptable, and solution-oriented.
• Keen to push creative boundaries while protecting brand integrity.
• Positive, collaborative, and energised by working in a creative team.

What we will offer you

As a Styling Editor at White Stuff you will be entitled to an array of great benefits, some of which include:

• The chance to shape the visual future of an established British brand.
• A collaborative, supportive in-house team environment.
• Opportunities to work across diverse creative projects and platforms.
• Hybrid working
• Annual bonus opportunity
• Up to 25 days holiday plus bank holidays
• 2 extra (paid!) days off per year to volunteer in the local community
• 50% discount
• Subsidised BUPA Dental Insurance
• Healthcare cash plan and Life Assurance
• Interest free season ticket loan
• Pension Contribution

How to Apply

Please submit your CV and portfolio, we can’t wait to see your vision!

Application Deadline:

White Stuff is an equal opportunities employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We are committed to creating an environment where we can all be proud to work and be ourselves. Part of this commitment is being an equal opportunity employer. All qualified applicants will be considered for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, and age