Strategic Content Marketing & Growth Lead

Randstad Finance; City Of London; On-site; GBP 45,000 - 55,000; Full time

Job summary

A market-leading specialist manufacturing business in Central London is seeking an experienced Content Marketing Strategist. This role involves developing and nurturing the marketing strategy, engaging in content creation across multiple platforms, and optimizing digital marketing efforts. Ideal candidates should have over 5 years of marketing experience, especially within financial services, and possess strong skills in HubSpot and content strategy.

Qualifications

• 5+ years of experience in marketing or digital content strategy, ideally within financial or professional services.
• Advanced HubSpot proficiency for campaign automation and reporting.
• Strong SEO, SEM, and SMM skills.
• Exceptional English writing and editing skills.
• Proven ability to develop and measure marketing strategies.

Responsibilities

• Develop and manage multi-channel content that drives engagement.
• Lead the digital marketing strategy across SEO, paid media, and campaigns.
• Grow brand presence across social media channels.
• Build and optimize automated HubSpot campaigns.
• Track and analyze marketing performance metrics.

Skills

Content Creation & Management

Digital Strategy & Performance Marketing

Social Media & Stakeholder Engagement

HubSpot Campaigns & Marketing Automation

Analytics & Continuous Improvement

Exceptional Writing and Editing Skills

Strategic & Analytical Skills

Collaboration & Leadership

Education

Bachelor's degree in Marketing, Journalism or a related field

Tools

HubSpot

Canva

SEO tools

Job description

A market-leading specialist manufacturing business in Central London is seeking an experienced Content Marketing Strategist. This role involves developing and nurturing the marketing strategy, engaging in content creation across multiple platforms, and optimizing digital marketing efforts. Ideal candidates should have over 5 years of marketing experience, especially within financial services, and possess strong skills in HubSpot and content strategy.