Social Media Marketing Analyst

SharkNinja; Greater London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading technology company based in Greater London is seeking a Social Media Analytics Expert to drive brand and sales growth through data analysis. The role involves leading reporting for all social media activity, turning data into actionable decisions, and collaborating across teams to optimize marketing performance. With a Bachelor's degree and 5+ years of experience, the ideal candidate will demonstrate strong analytical thinking and excellent communication skills. Competitive benefits include health insurance and employee stock options.

Benefits

Health insurance

Retirement plans

Paid time off

Employee stock purchase options

Wellness programs

Product discounts

Qualifications

• 5+ years of experience in performance marketing analytics, social media analytics, or creative measurement.
• Strong track record analyzing social platforms such as Meta, TikTok, YouTube and distilling insights.
• Self-motivated and capable of balancing multiple priorities in a dynamic environment.

Responsibilities

• Lead reporting and insights across all social media activity.
• Provide fast, actionable analysis of campaign performance.
• Define the metrics of success for social media marketing.

Skills

Data analysis

Social media analytics

A/B testing

Excel functions

Communication skills

Analytical thinking

Education

Bachelor’s degree in Marketing, Analytics, Statistics, Economics, or related field

Tools

Power BI

Excel

Job description

Overview

SharkNinja is a global product design and technology company with a diversified portfolio of 5-star rated lifestyle solutions. Headquartered in Needham, Massachusetts with more than 3,600 associates, the company’s products are sold worldwide through key retailers, online and offline, and via distributors.

We are building a world-class global social media and marketing organization to drive brand and sales growth. SharkNinja is rich with data sources and has a data-driven culture; we seek analytic experts to surface what matters from social data, guide immediate action, and transform data into clear actions that optimize marketing performance and guide media, social, and creative strategies. This role joins a growing Global Marketing Analytics Team and thrives in SharkNinja’s fast-moving culture—balancing rigor with pragmatism and using data to influence decisions and spark opportunities.

Key Responsibilities

• Social Media Analytics: Lead reporting and insights across all social media activity (organic, earned, influencer, and paid). Quantify drivers of virality and raise the odds of it happening.
• Turn Data into Decisions: Provide fast, actionable analysis of campaign and creative performance to guide the next viral SharkNinja product.
• Creative Effectiveness: Partner with creative and social teams to evaluate content performance, run A/B testing, and recommend quick pivots to maximize impact.
• Cross-Team Collaboration: Work with media agencies, internal media teams, and social partners to align on measurement, reporting, and learnings.
• KPI Development: Define the metrics of success for social media marketing, cut through vanity metrics, and ensure performance is tracked and understood.
• Executive Reporting: Deliver tailored, action-oriented reporting for different audiences (tactical vs. executive) and automate where possible.
• Best Practices & Benchmarks: Conduct rapid analyses to set standards and evolve measurement approaches.
• Culture & Collaboration: Share insights, coach peers, and contribute to a culture where data fuels decision-making and action.

Attributes & Skills

• Bachelor’s degree in Marketing, Analytics, Statistics, Economics, or a related field.
• 5+ years of experience in performance marketing analytics, social media analytics, or creative measurement.
• Strong track record analyzing social platforms (Meta, TikTok, YouTube, etc.) and distilling insights into actions.
• Advanced experience with Excel functions such as pivot tables, formulas, and data plug-ins.
• Experience with data visualization tools such as Power BI.
• Strong analytical thinking with the ability to prioritize speed-to-insight.
• Excellent communication and influencing skills to drive decisions at pace.
• Self-motivated and comfortable balancing multiple priorities in a dynamic environment.

Our Culture

At SharkNinja, we don’t just raise the bar—we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.

What We Offer

We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high-impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. Together, we won’t just launch products—we’ll disrupt entire markets.

At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.

Learn more about us:

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