Social Media Executive

Slater and Gordon Lawyers (UK); Manchester; Hybrid; GBP 30,000 - 35,000; Full time

Job summary

A leading law firm is seeking a creative Social Media Executive to manage and enhance our social media channels. You will create engaging content, schedule posts, interact with the community, and track performance metrics. Ideal candidates will have experience in social media management, strong copywriting skills, and proficiency in tools like Hootsuite. This position offers a hybrid working model with comprehensive benefits including holiday allowance and health insurance.

Benefits

Hybrid working

25 days holiday allowance

Employee Referral scheme

Group Incentive Plan

Health and Wellbeing Programmes

Dental Insurance

Qualifications

• Experience in managing or supporting social media channels for a brand.
• Proficient in social media management tools and analytics platforms.
• Strong copywriting and content creation skills.

Responsibilities

• Create and schedule content across various platforms.
• Engage with the community, responding to comments and messages.
• Track performance metrics and compile reports.

Skills

Social media management

Copywriting

Community engagement

Creativity

Collaboration

Tools

Hootsuite

Sprout Social

Job description

We’re looking for a creative and proactive Social Media Executive to support the day-to-day management of our organic social media channels. Working closely with the Social Media Lead, you’ll help deliver engaging content across platforms including LinkedIn, Instagram, Facebook, X (Twitter), TikTok, and YouTube, contributing to the growth and visibility of the brand.

You’ll be responsible for content creation, scheduling, community engagement, and performance tracking – ensuring our social presence is consistent, relevant, and aligned with broader brand initiatives and campaigns.

Key Responsibilities

Content Creation & Scheduling

• Create platform-specific content including copy, imagery, video, and graphics in line with brand guidelines.
• Schedule and publish posts across all social media platforms using approved tools.
• Support campaign rollouts by adapting content for different audiences and channels.
• Work with stakeholders across the business to build relationships which create engaging content for social media.

Community Engagement

• Monitor comments, messages, and mentions across platforms, responding in a timely and professional manner.
• Flag opportunities for engagement and support the Social Media Lead in building relationships with followers, partners, and potentially influencers.

Performance Tracking & Reporting

• Assist in tracking key metrics such as reach, engagement, follower growth, and content performance.
• Compile weekly and monthly reports to inform optimisation and planning.
• Use insights to suggest improvements to content and posting strategies.

Collaboration & Brand Alignment

• Work closely with the Social Media Lead and wider marketing teams to ensure content supports wider brand campaigns, digital marketing and messaging.
• Liaise with internal teams (Content, Design, Heads of Practice and PR) to gather assets and approvals.
• Liaise with B2B brand manager to support the partner social media initiatives.
• Maintain the social media calendar and ensure visibility of upcoming activity.

Platform & Trend Awareness

• Stay up to date with platform updates, trends, and best practices.
• Share ideas for new content formats, engagement tactics, and creative approaches.
• Monitor competitor activity on social media.

What are we looking for?

• Experience in managing or supporting social media channels for a brand or organisation.
• Proficient in social media management tools (e.g., Hootsuite, Sprout Social) and analytics platforms.
• Strong copywriting, creative and visual content creation skills.
• Excellent collaboration, communication and people skills.
• Highly organised and detail-oriented.
• A collaborative team player with a passion for social media and brand storytelling.

What We Offer In Return

• Hybrid working – 2 days per week working in the office (must live a reasonable distance to commute to the office)
• 25 days holiday allowance plus bank holidays
• Buy and sell annual leave up to 5 days
• Employee Referral scheme
• Group Incentive Plan (Discretionary Annual Bonus Scheme)
• Aviva Digicare+ Workplace App providing you with services including annual health checks, access to Digital GP’s, mental health consultations, 2nd medical opinions and much more
• BUPA cover after 1 years’ service, this is free for single cover for colleagues (less BIK Tax)
• Employee Assistance Programme where you can access free webinars for stress awareness and counselling sessions
• Group Income Protection which will support you with an income if you are unable to work long term, as a result of an illness or injury
• Health and Wellbeing Programmes and apps including gym discounts, private medical insurance, cycle to work scheme, meditation sessions and much more
• Life Assurance cover
• Workplace pension, 5% once probation is passed
• Benefits Hub providing discounts to over 700 services including cinema tickets, food and drink, travel, and high street stores
• Dental Insurance
• Free legal help and discounted lawyer led legal services
• Some of the benefits listed above are subject to passing probation or are length of service related and benefits may be adjusted/removed from time to time

Slater and Gordon also support and encourage you with developing your career with an award‑winning law firm.

The Company

The Company has experienced unprecedented growth over the past few years. We have a vast number of employees, and provide support to clients from all over the country.

Social Media Executive