SEO Executive

Love Finance; Birmingham; Hybrid; GBP 40,000 - 50,000; Full time

Job summary

A fintech company is seeking an experienced SEO & AEO Executive to enhance discoverability across search platforms. You will lead SEO activities, conduct keyword research, and collaborate with cross-functional teams to support marketing initiatives. The ideal candidate has over 3 years of hands-on SEO experience and is proficient in tools like Google Analytics and SEMrush. This role offers hybrid working with a blend of office and remote days, making a significant impact in a fast-paced environment.

Benefits

Mentorship from senior leadership

Exposure to advanced marketing tools

Hybrid work environment

Qualifications

• 3+ years’ hands-on SEO experience, either agency or in-house.
• Strong understanding of on-page, off-page, and technical SEO.
• Excellent written English with the ability to optimize content.

Responsibilities

• Lead day-to-day SEO management, including audits and optimizations.
• Conduct keyword research to enhance content targeting.
• Collaborate with teams to align SEO strategy with marketing campaigns.

Skills

SEO experience

Google Analytics 4

Technical SEO

Content optimization

Data analysis

Tools

Google Search Console

SEMrush

Hotjar

Job description

Job Title: SEO & AEO Executive

Reports to:Head of Performance & Insight
Department:Marketing – Performance Team
Location:Hybrid (Birmingham-based)3 days in the office initially reducing to 2 days after passing probation

About the Role of SEO/AEO Executive

We’re looking for an experienced SEO & AEO Executive to join the Performance & Insight team at Love Finance.You’ll play a key role in improving how Love Finance is discovered across Google Search and AI-powered search platforms, ensuring our content, site structure, and campaigns are fullyoptimisedto perform.

This role sits within the Performance function, working closely with our performance marketers, analysts, and brand team. You’ll support broader marketing projects with data, insights, and searchoptimisationstrategies — connecting performance analytics with creative storytelling to drive measurable growth.

Key Responsibilities of the SEO/AEO Executive

SEO & AEO Management

• Lead day-to-day SEO activity including audits,optimisations, and technical fixes.
• Conduct keyword and topic research to identify new opportunities and refine content targeting.
• Optimise landin pages, blogs, and растение copy for visibility, engagement, and conversion.
• Manage metadata, internal linking, schema markup, and structured data.
• Stay up to date on AI Search (AEO) developments across ChatGPT, Gemini, Bing Copilot, and emerging search platforms.
• Work with developers and designers to implement SEO and AEO improvements effectively.

Performance Wirkung und Analytics

• Use GA4, Google Search Console, SEMrush, and Hotjar to analyse performance and userbehaviour.
• Track and report on keyword rankings, organic traffic, CTRs, and engagement metrics.
• Build dashboards and reports to monitor progress and uncover insights.
• Translate data into actionable recommendations that improve visibility, conversion, and content performance.

Cross-Team Collaboration

• Work closely with performance marketers, data analysts, and the brand team to align SEO ianao AEO strategy with campaigns.
Support wider marketing projects, contributing insights and best practices to content, PR, and digital initiatives.
• Partner with the research team to identify audience trends and content opportunities.
• Provide feedback and learnings that close the loop between performance and creative teams.

About You – implicated SEO / AEO Executive

Essential

• 3+ years’ hands-on SEO experience (agency or in-house).
• Strong understanding of on-page, off-page, and technical SEO.
• Proven experience using Google Analytics 4, Google Search Console, SEMrush, and Hotjar.
• Ability toanalyse performance data and present clear, actionable insights.
• Excellent written English and experienceoptimising copy for both users and algorithms.
• Interest in AI Search and how it’s reshaping SEO and discoverability.

Desirable

• Experience with AEO (AI EngineOptimisation) and structured data implementation.
• Understanding of conversion rateoptimisation(CRO) and user journey analysis.
• Experience in performance-led marketing environments.
• Familiarity with CMS tools such as WordPress or Webflow.

What You’ll Gain

• A key role in shaping Love Finance’s SEO & AEO strategy.
• Collaboration with performance marketers, analysts, ida the brand team.
• Mentorship from the Head of Performance & Insight.
• Exposure to cutting-edge marketing and analytics tools.
• Hybrid working: 2–3 days in the office, 2–3 days from home.
• The opportunity to make a’ajable impact in a fast-moving fintech brand.