Senior Sales Executive, Hospitality

Formula 1; City of Westminster; On-site; GBP 35,000 - 45,000; Full time

Job summary

A global sporting organization is seeking a Sales Executive to join its high-performing team. You will be responsible for selling F1 hospitality and ticketing packages, managing client relationships, and driving sales growth through effective communication and stakeholder engagement. The ideal candidate will have at least 2 years of experience in sales, a proven track record in high-value deal conversion, and excellent organizational skills. The role includes occasional travel to F1 races and offers competitive benefits.

Benefits

Private Healthcare scheme

Dental Care

Grand Prix Paddock passes

Enhanced family leave policies

Free staff shuttle service

Free healthy snacks

Subsidised canteen

Annual leave benefits

Opportunities for training

Discount on F1 merchandise

Discount at F1 experiences

Perkbox benefit portal

Qualifications

• 2 years experience in a sales function, handling corporate and private clients.
• Demonstrable ability to convert high-value deals and maintain a sales pipeline.
• Strong English skills; additional languages are a plus.

Responsibilities

• Sell premium products for F1 and support hospitality clients.
• Manage internal and external stakeholders for seamless operations.
• Ensure high levels of customer service at events and travel to races when required.

Skills

Sales experience

Communication skills

Negotiation skills

Organizational skills

Tools

Salesforce

Ticketing platforms

Job description

Responsibilities

• Become an integral part of a high-performing sales and client services team with a focus on selling and servicing Formula 1 hospitality and ticketing clients for approx. 24 races a season across the world
• Sell a full range of premium products on behalf of Formula 1, working with the Sales and Client Services Lead and Sales Account Manager to meet and/or exceed activity and revenue goals as established by Director, Experiences & Hospitality
• Generate sales via reactive lead conversion and proactive business development activity
• Execute and lead dynamic sales presentations, both on-site/in person and virtually, ensuring the CRM system is updated and maintained to an exemplary standard
• Internal and external stakeholder management (which include, but are not limited to, teams, promotors, resellers, B2C and B2B clients)
• Work cohesively with the wider our Experiences and Hospitality team, contributing ideas to support the continued evolution and innovation of introducing new products to the market
• Occasional travel to F1 race weekends to ensure the highest level of customer service to all clients and fans
• Keep up to date with industry trends and best practices

Are you ready to make your mark in the world of Formula 1?

Qualifications & Experience

• 2 years experience of demonstrable high performance in a sales function, dealing with both corporate and private clients
• 2 years of experience converting high value deals, with demonstrable ability to forecast and maintain a sophisticated pipeline
• Background working with CRM systems (salesforce preferable) and ticketing platforms
• Excellent communication skills, verbal and written
• Ability to establish positive working relationships and build the respect of others
• Strong skills and behaviours in negotiation, persuasion and work-rate
• A reliable and trustworthy individual with a team player ethos
• Excellent organisational skills
• Excellent English language skills. Additional language skills advantageous

About F1

At Formula 1, we are passionate about delivering the world's greatest sports and entertainment spectacle leaving a positive legacy wherever we race. Innovation has always been at the heart of what we do ever since our first Grand Prix in 1950. Now, 75 years on, the sport remains a pioneer, developing technologies that have made a significant impact on society beyond the track. Everything you see on screen or at an event comes via our passionate and dedicated people. Whether its engineering, broadcast, legal, logistics, security, event management, commercial, media rights, marketing, or communications there is always a talented team working to maximise the potential of the sport.

Benefits

• Private Healthcare scheme
• Dental Care
• 4 x Grand Prix Paddock passes per season
• Enhanced maternity/paternity leave and other family planning policies
• A free staff shuttle service running to and from surrounding trains stations near to Biggin Hill
• Free healthy snacks in our offices
• Subsidised canteen in Biggin Hill, serving breakfast and lunch
• 25 days annual leave and 8 Bank Holiday days, plus a Christmas period closure
• Opportunities to develop and request training for your role via our in-house Learning and Development team
• Discount on F1 merchandise
• Discount at F1's experiences including F1 Arcade and F1 Drive
• Perkbox benefit portal and more