Senior Product Designer (BSO424)

Virgin Active; City of Westminster; On-site; GBP 55,000 - 75,000; Full time

Job summary

A wellness company in City of Westminster is seeking a Senior Product Designer to create intuitive and simple product journeys. You will collaborate with various teams to enhance user experience across digital platforms. The ideal candidate has experience in designing consumer digital products and can effectively use research insights to inform design decisions. This position offers numerous benefits, including coaching on mental health and discounts on Virgin products.

Benefits

25 days annual leave plus Celebration Day

Complimentary Virgin Active membership

Private Dental and Healthcare Insurance

Life Assurance 4x salary

Discounts across Virgin Active

20% off food at KAUAI

Free counselling sessions through BUPA

Complimentary corporate letting services

Discount on Academy courses

Qualifications

• Experience designing consumer digital products and delivering impact.
• Portfolio demonstrates systems thinking and behaviourally informed design.
• High attention to detail and ability to frame problems.

Responsibilities

• Translate member needs into problem definitions aligned with outcomes.
• Design simple end-to-end journeys across digital touchpoints.
• Communicate design rationale to support decision-making.

Skills

Interaction design

Visual craft

Systems thinking

Strong communication skills

Proficiency with Figma

Behavioural data analysis

Tools

Figma

Design systems

Job description

Virgin Active are committed to changing people's lives for the better through wellness. Our team are dedicated to delivering a unique leisure and relaxation experience throughout all our clubs. All our team members pride themselves on incorporating Virgin Active values and ensuring the highest Brand Standards into their work, so our members can experience the finest facilities and service. We take value in recruiting the very best team members who work behind the scenes to support our clubs in delivering a world class member experience. We are looking for a Senior Product Designer to join our Digital & Tech Transformation department. As a Senior Product Designer, you will shape end-to-end product journeys that are simple, intuitive, emotionally resonant and distinctly Virgin Active. You'll operate across discovery, definition, design and delivery, crafting experiences that drive behaviour change, measurable outcomes and business impact. You'll collaborate closely with Product, Engineering, Research and Brand to create world-class wellness experiences across digital touchpoints. The Role

Responsibilities

• Translate member needs, business goals and behavioural insights into clear problem definitions aligned with product outcomes.
• Design intuitive, coherent and simple end-to-end journeys across digital touchpoints.
• Use and contribute to the design system to ensure clarity, consistency and delivery efficiency.
• Create flows, wireframes, prototypes and visual designs with clear rationale and decision logic.
• Collaborate with Product and Engineering to shape feasible, scalable solutions before delivery.
• Use research insights, experimentation and behavioural understanding to guide design direction.
• Communicate design thinking, trade-offs and rationale clearly to support confident decision‑making.
• Contribute to critique, feedback loops and team rituals to elevate design quality and alignment.
• Support post‑launch learning through validation, measurement and iteration.

Qualifications

• Strong experience designing consumer digital products and delivering impact in live environments.
• A portfolio demonstrating systems thinking, end‑to‑end journeys and behaviourally informed design.
• High capability in interaction design, visual craft and systems thinking, with strong attention to detail.
• Confidence using research insights and behavioural data to shape design decisions.
• High proficiency with Figma and modern design tools.
• Ability to create clarity, frame problems and drive alignment across cross‑functional partners.
• Strong communication skills with the ability to explain rationale, priorities and trade‑offs clearly.
• A mindset focused on behaviour change, quality craft, continuous learning and raising the bar.

Benefits

• 25 days (excluding bank holidays) annual leave, plus a Celebration Day – and we want you to take them.
• Access to Scottish Widows Pension with us matching contributions up 5%.
• Complimentary Virgin Active membership for you and a buddy. You can also get free membership for your children too, ability to take advantage of our Club V.
• Private Dental and Healthcare Insurance – your physical health is important, and we want you to have the access to healthcare should you require it.
• Life Assurance 4x your salary – which we hope you will not need.
• We want you to love Virgin Active like we do, so you get discounts across Virgin Active – everything from guest passes to 50% off PT sessions.
• You will join Virgin Family – where not only can you communicate with your colleagues across Virgin Group, but also many discounts (including Virgin Atlantic, Virgin Holidays and Virgin Media/O2).
• Maintaining a healthy diet while at work can be hard, so we offer all our team members 20% off food and drink at our KAUAI branches located in clubs.
• Managing finances can be difficult, so we offer access to Salary Finance. They can support you with loans and savings plans, as well as help you become a personal finance expert.
• Mental health is a cornerstone of wellbeing. Our BUPA employer assistance programme is there when you need a helping hand with 4 free counselling sessions.
• We know finding a new home to rent can be stressful. We partner with Dexters who offer complimentary corporate letting services – meaning no tenant charges.
• Access to ePoints, offering loads of online discounts to retailers.
• Always wanted to take that yoga course? Well VA offer discount on all their Academy courses, trained by the very best instructors.