Senior Digital Marketing Lead — Hybrid UK | 30% Bonus + 50% Discount

Mission Mars (Head Office); Manchester; Hybrid; GBP 40,000 - 45,000; Full time

Job summary

A hospitality group is seeking a Senior Digital Marketing Manager in the UK for a hybrid role. This position involves shaping digital strategies across channels and ensuring impactful performance marketing. Candidates should have over 5 years of experience, particularly in hospitality, and must be comfortable managing CRM tools like Atreemo as well as reporting through GA4. Competitive salary plus a bonus, alongside other benefits including discounts and a vibrant workplace culture.

Benefits

Competitive salary + bonus scheme

Pension scheme

Loyalty bonus

50% discount on food & drink

Free or discounted event tickets

Wellbeing support

Collaborative office culture

Qualifications

• 5+ years of relevant digital marketing experience, preferably in hospitality.
• Hands-on experience with CRM tools, especially Atreemo.
• Strong data analysis and reporting skills using GA4.

Responsibilities

• Drive the digital strategy across different channels.
• Manage CRM strategy and execution to boost guest engagement.
• Oversee paid marketing efforts to generate traffic and revenue.
• Enhance website performance and guest experience pre-visit.
• Create dashboards for monitoring campaign effectiveness.

Skills

Digital marketing experience

CRM experience with Atreemo

GA4 reporting and analysis

Performance marketing experience

Agency management experience

Data literacy

Multi-channel campaign execution

Ability to work at pace

Tools

Atreemo

Google Analytics 4

Meta platforms

Job description

A hospitality group is seeking a Senior Digital Marketing Manager in the UK for a hybrid role. This position involves shaping digital strategies across channels and ensuring impactful performance marketing. Candidates should have over 5 years of experience, particularly in hospitality, and must be comfortable managing CRM tools like Atreemo as well as reporting through GA4. Competitive salary plus a bonus, alongside other benefits including discounts and a vibrant workplace culture.