Senior Account Director (Media Specialist), Brand - Global Communications Agency

FleishmanHillard; Greater London; On-site; GBP 70,000 - 90,000; Full time

Job summary

A leading global communications agency is seeking an experienced Account Director to lead media strategy for high-profile brands. The ideal candidate will excel in traditional and digital PR, build strong client relationships, and foster a collaborative environment. Responsibilities include overseeing media strategy, mentoring junior team members, and ensuring client satisfaction. The position is hybrid, requiring presence in the office three days a week. This role offers a unique opportunity to work across various sectors, with a commitment to diversity and inclusivity.

Benefits

Flexible working hours

Career development opportunities

Wellness programs

Qualifications

• Experience in media and digital PR within a communications agency or journalism.
• Strong understanding of traditional and digital media.
• Organized and proactive with passion for media communications.

Responsibilities

• Lead media strategy for B2C & B2B clients.
• Mentor junior team members and set direction for client projects.
• Manage account budgets and report performance metrics.

Skills

Media expertise

Content creation

Client management

Strategic media counsel

Team leadership

Digital PR skills

Tools

Web-analytics tools

Content-management systems

Job description

If you’re looking to continue your communications career in an award‑winning global agency, then this might just be the role for you!

Why FleishmanHillard

Overview

We have been named PRWeeks Global Agency of the Year and Best Places to Work, a Standout Agency on Advertising age’s A‑List, NAFEs Top 50 Companies for Executive Women for six years running, and among our award‑winning work we’ve taken home five Lions in the past two years at the Cannes International Festival of Creativity.

As an Account Director in our Brand Impact team you’ll play a pivotal role in leading integrated media strategy and delivering best‑in‑class programs for high‑profile global brands.

We are committed to creating an inclusive and equitable working environment for everyone. As the only PR Agency awarded the EY National Equality Standard (twice!) all applicants will receive consideration for employment without regard to race, religion, ethnicity, gender identity, sexual orientation, national origin, disability or age.

The team

We harness the collective power of creative, social and strategic marketing to produce electric, infectious and award‑winning communications. With this in mind we create provocative, inspiring solutions for big brands with stories to tell – which could be anything from traditional media, social‑first content and creators to an installation film event or long‑term movement. And while we’re part of a successful global group we have developed a start‑up mentality of bravery and entrepreneurialism rooted in business‑changing ideas.

The role

We’re seeking a forward‑thinking, experienced Account Director and media specialist who is passionate about earned‑first storytelling with a deep understanding of how the modern media landscape is evolving across B2C & B2B channels and intersecting with digital, social, creativity, data and commerce.

Key responsibilities include:

Client Leadership & Strategy

• Be the go‑to media expert for clients, building trusted relationships and understanding their business inside out
• Lead consumer and brand media strategy across B2C & B2B channels
• Play a key role in the agency’s best‑practice media and publicity team, leading on all consumer and brand media strategy and helping to develop our POV in an ever‑changing media landscape
• Oversee the development of our approach to new media, including the intersection of earned media and platform‑specific social content and digital strategies
• Provide expert senior counsel that drives real business outcomes
• Ensure client satisfaction through proactive communication and problem‑solving

Team & Culture

• Set direction and inspire teams across a portfolio of clients, championing agency values and high standards
• Mentor account and junior team members on best‑practice media strategy and digital communications through training and knowledge‑sharing
• Encourage a culture of inclusivity, curiosity, creativity and continuous improvement

Business Development and Marketing

• Contribute to agency growth by identifying and supporting new business opportunities
• Lead or support the development of new business proposals, pitches and presentations
• Build the agency’s reputation through thought‑leadership, content creation and industry engagement
• Expand media and influencer networks to benefit both the agency and clients

Commercial Finance and Operations

• Manage account budgets on key clients, ensuring efficient use of resources and delivery within scope
• Track and report on account performance, KPIs and financial status to senior management
• Ensure operational excellence, compliance and risk management across accounts
• Support the continuous improvement of internal processes and best practices

We’re looking for someone who has:

• Experienced in media and digital PR within a communications agency in‑house or as a former journalist/influencer with a track record of delivering outstanding coverage and results for clients
• Strong understanding of traditional media outlets and digital platforms, including social media, content‑management systems and web‑analytics tools
• Adept at client management and providing strategic media counsel, driving cut‑through in today’s media ecosystem
• Skilled in content creation, writing, presenting and reporting
• Organised, proactive and results‑driven with a passion for new‑media communications and innovation
• Collaborative, inclusive and committed to continuous learning
• Excited by the opportunity to work across a variety of sectors including travel, consumer tech, consumer healthcare, FMCG, entertainment and more
• Ready to bring energy, personality, new ideas and creativity to a team that’s making a real impact
• Proven ability to manage and grow client relationships
• Strong team leadership and people‑development skills
• Excellent written, verbal and presentation abilities
• Commercially astute with experience managing budgets and reporting

Eligibility — You must have the right to work in the UK and be able to work in our Bankside office at least 3 days per week.

If this sounds like you we’d love to hear from you! Please attach your CV and cover letter (highlighting your media strategy wins) and examples of campaigns you’ve led that made real impact.

What We Offer You

• A warm and friendly team with a fantastic portfolio of global and UK clients
• A truly global network, the opportunity to be part of multi‑market campaigns, regularly working with colleagues across the globe
• A strengths‑based L&D framework with an in‑house coach and development opportunities for career‑defining work
• We’ve fully embraced hybrid and flexible working. We have a great office and human contact remains an important element of our culture
• Work‑life balance — we all work hard but having a life outside work matters to all of us and we support each other to achieve it
• Culture Club: from office manicures and nutritionists, in‑house massage and acupressure sessions to yoga on the roof terrace, quizzes, boot camps, exhibits and summer and Christmas get‑togethers
• Opportunities to join our Employee Resource Groups (global and local), the Shadow Board or DE&I Steering Committee

We treat your data in the strictest confidence. For further information, our Data & Privacy policy is located on our website.

Apologies in advance but due to the volume of applications we receive we are unable to respond to every application individually.

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