Sales Associate

Burberry; City of Westminster; On-site; GBP 25,000 - 35,000; Full time

Job summary

A luxury fashion retailer in the City of Westminster is seeking a sales associate to enhance customer experience, achieve sales goals, and maintain store standards. The ideal candidate will have at least one year of experience in luxury retail, possess excellent interpersonal and customer service skills, and be passionate about fashion. This role offers the opportunity to drive sales and engage meaningfully with clients, contributing to the brand's commitment to creativity and community.

Qualifications

• At least 1 year of sales experience in a luxury retail environment.
• Proven track record in meeting sales targets.
• Exceptional customer service levels.

Responsibilities

• Meet and exceed sales goals, embracing the Burberry Experience.
• Maintain relationships with clients and develop new ones.
• Ensure compliance with visual and operational standards.

Skills

Excellent interpersonal skills

Customer service skills

Sales experience

Ability to drive sales

Flexibility to change

Fashion/design interest

Tools

POS systems

Job description

Responsibilities

• Meet and exceed individual and store sales goals and execute key strategies for retail‑led growth, leveraging the franchise, operational excellence and all department category development.
• Embrace the Burberry Experience during all interactions, owning the responsibility for developing new customers and maintaining relationships with existing clientele.
• Follow Burberry brand standards and image, exhibiting the Burberry Behaviours.
• Provide excellent customer service skills, great selling skills and exhibit motivation to succeed.
• Demonstrate superior interpersonal and communication talent, cultivate client loyalties through active client development and follow‑through.
• Maintain an up‑to‑date and detailed client book; follow all Cultivate requirements and activities such as courtesy and relationship emails, inviting customers back to shop, reactivation, capture compliance.
• Follow company policies, procedures and use visual techniques to maintain visual standards according to Burberry guidelines.
• Maintain the selling floor by ensuring the following: understand and execute monthly floorsets, placing and/or hanging back items, replenishing merchandise after selling, folding and placing merchandise on the correct hanger, tissue paper, etc.; place tickets inside the item not visible to the customer.
• Begin each shift/day by arriving on the selling floor ready, ensuring the floor is ready for customers; end shift/day by replenishing and preparing for the next day; be active and busy on the floor all day; keep fitting rooms cleaned and maintained.
• Assist in the markdown process, bi‑annual inventory process, stock room maintenance and keep it organized; responsible for stock pulled and orderly put‑away.
• Participate in store contests and achieve pre‑sale goals.
• Ensure compliance with capture compliance.

Qualifications

• Excellent interpersonal skills required to ensure clear, effective communication with all management and staff.
• Consistently show a positive attitude and take responsibility for own actions.
• Must be results driven and flexible to change.
• Relevant interest in Fashion / Design.
• Advanced knowledge of POS and store systems.
• A minimum of 1 year on sales, preferably in a luxury retail environment.
• Proven experience in driving sales and meeting sales targets.
• Excellent customer service level.

Financial Targets: achieving individual and store sales goals targets, UPT, ATV, Client Development.

Excellent customer service through Burberry Experience Evaluations and capture compliance.

At Burberry, we believe creativity opens spaces. Our purpose is to unlock the power of imagination to push boundaries and open new possibilities for our people, our customers and our communities. This is the core belief that has guided Burberry since it was founded in 1856 and is central to how we operate as a company today.

We aim to provide an environment for creative minds from different backgrounds to thrive, bringing a wide range of skills and experiences to everything we do. As a purposeful, values‑driven brand, we are committed to being a force for good in the world as well, creating the next generation of sustainable luxury for customers, driving industry change and championing our communities.