Sales and Retention Manager

Frasers Group; Blackburn; On-site; GBP 30,000 - 40,000; Full time

Job summary

A leading fitness company in Blackburn seeks a passionate leader to inspire a team in driving new member sales while ensuring retention. This role involves coaching, managing operational tasks, and engaging in national fitness initiatives. Candidates should possess strong communication skills and be flexible to work varied hours. The company offers numerous perks including free gym membership and training qualifications, along with a supportive and ambitious environment for personal development.

Benefits

Free gym membership

20% discount across all Frasers Group brands

Eligibility for the Fearless 1000 Bonus Scheme

Monthly Frasers Champion awards

Training and funded qualifications

Qualifications

• Proven leadership with ability to inspire and coach a team.
• Adaptable communication style for different audiences.
• Ambitious and keen to develop in leadership roles.

Responsibilities

• Advocate for the FUNDAMENTALS sales process.
• Drive new member sales and retention.
• Own the activity planner for the club.

Skills

Passionate about health and fitness

Strong sales focus

Excellent communication skills

Leadership abilities

Resilient under pressure

Job description

Overview

What Youll Be Doing

Advocating and delivering the FUNDAMENTALS sales process training and coaching the team to perform at their best. Driving new member sales while maximising retention of existing members to grow the live member movement. Owning the activity planner for the club ensuring initiatives are well-planned, executed and impactful. Implementing creative lead-generation strategies both internally and externally. Monitoring dashboards and KPIs providing key insights to the team and ensuring targets are met. Driving all revenue lines from memberships, product and secondary spend to maximise profitability. Preparing and delivering monthly sales presentations to the wider management team. Building strong local business partnerships and developing #WeMoveBusinesses opportunities. Leading by example on reception and the gym floor in this member-facing role. Engaging in national initiatives such as #WorkoutWednesday and #WeCommunicate. Providing honest constructive feedback to team members supporting their development and performance. Supporting the General Manager with operational tasks including health & safety facilities maintenance recruitment and presentation standards.

Responsibilities

• Advocate and coach the team in the FUNDAMENTALS sales process.
• Drive new member sales and retention to grow the live member movement.
• Own the activity planner for the club to ensure initiatives are well-planned, executed and impactful.
• Implement creative lead-generation strategies internally and externally.
• Monitor dashboards and KPIs; provide insights and ensure targets are met.
• Drive revenue across memberships, products, and secondary spend.
• Prepare and deliver monthly sales presentations to the management team.
• Build local business partnerships and develop #WeMoveBusinesses opportunities.
• Lead by example on reception and the gym floor in a member-facing role.
• Engage in national initiatives such as #WorkoutWednesday and #WeCommunicate.
• Provide honest, constructive feedback to team members to support development and performance.
• Support the General Manager with operational tasks including health & safety, facilities maintenance, recruitment and presentation standards.

Qualifications

About You

Passionate about health, fitness and wellness.

A proven leader with the ability to inspire and coach a team.

Strong sales and retention focus with a results-driven mindset.

Excellent communication and interpersonal skills able to adapt style to different audiences.

Positive, solution-focused and resilient under pressure.

Ambitious, driven and keen to develop further in leadership.

Flexible to work evenings, weekends and Bank Holidays to support the needs of the business.

Why Join Us

• Free gym membership.
• 20% discount across all Frasers Group brands.
• Eligibility for the Fearless 1000 Bonus Scheme.
• Monthly Frasers Champion awards; winners receive double their salary for the month.
• Reward & recognition through Everlast Gyms Monthly Champions.
• Training and funded qualifications including Level 3 & 5 in Management & Leadership.
• The chance to enhance your fitness knowledge with product training plus opportunities to deliver PT and group training.

At Frasers Group we live by our principles:

• Think without limits — move fast, think fearlessly and take the team with you.
• Own it and back yourself — own the basics, your role and the results.
• Be relevant — to our people, our partners and the planet.

Remote Work

No

Employment Type

Full-time

Key Skills

Key Skills: Criminal Justice,Cost Accounting,Elevator Maintenance,Airport,Jboss,Brand

Experience

Experience: years

Vacancy

1