Paid Search Manager (Client Facing) - London

Fundamental Media; City of Westminster; On-site; GBP 60,000 - 80,000; Full time

Job summary

A digital marketing agency in Westminster seeks a Paid Search Manager to lead global campaigns and drive strategic insights. The role requires 2-3 years of agency experience, strong Google Ads skills, and an analytical mindset. Responsibilities include managing paid search initiatives, optimizing campaigns for major clients, and presenting actionable insights. The company offers a supportive work environment, competitive salary, and excellent benefits including private healthcare and career growth opportunities.

Benefits

Competitive salary

Discretionary bonus

Pension contribution

Private healthcare

Life cover

Cycle scheme

25 days annual leave

2 days paid charity leave

Study loans

Free snacks

Qualifications

• 2-3+ years managing Paid Search campaigns with a focus on agency experience.
• Ability to apply data insights to strategy and execution.
• Fluent English; a second language is a plus.

Responsibilities

• Run Paid Search campaigns across Google and Microsoft Ads.
• Optimize campaigns for high-profile clients.
• Translate performance data into actionable insights.
• Build testing frameworks to improve messaging.

Skills

Paid Search campaign management

Google Ads proficiency

Analytical mindset

Client communication

B2B marketing understanding

Written and verbal English skills

Excel for performance analysis

Experience with SA360

Tools

Google Ads Editor

Google Analytics

Adobe

Job description

Job Overview

Paid Search is shifting faster in 2025 than at any point in its history. AI-driven optimisation, automation, and new audience layers are reshaping how search works and we want someone who wants to shape it with us. This isn't just a "maintain the account" role. You'll lead search strategy for global financial brands, own performance outcomes, and play a central role in evolving how search integrates with our AI tools, cookieless tracking capability, and broader paid media stack. If you're tired of repetitive account maintenance and want to push into the future of Search, read on!

Responsibilities

• Run Paid Search end to end across Google Ads and Microsoft Ads.
• Build, optimise, and scale campaigns for high-profile international clients.
• Turn Data Into Strategy: Apply audience insights, intent signals, and first‑party data to guide keyword selection, bidding logic, and segmentation.
• Research competitors and market trends to surface opportunities clients can act on.
• Translate complex performance data into clear guidance and sharp recommendations.
• Present insights and forward‑looking strategies to senior marketing teams across global financial institutions.
• Write ad copy that meets compliance standards and drives action.
• Build structured testing frameworks to refine messaging and improve conversion paths.
• Control spend to maximise value.
• Own forecasting, pacing, and performance accountability.
• Contribute directly to the evolution of our AI search capabilities and cookieless tracking platform.
• Share knowledge, mentor junior talent, and collaborate with other Paid Media and Data teams.

Qualifications

• 2‑3+ years managing Paid Search campaigns (agency experience strongly preferred).
• Solid command of Google Ads; familiarity with Microsoft Ads, Google Ads Editor and Google Analytics/Adobe a plus.
• Google Ads certifications, experience in audience‑based targeting and segmentation.
• Understanding of B2B or regulated‑industry marketing (financial services is a plus but not essential).
• Strong analytical mindset; confident in Excel for performance analysis and modelling.
• Comfortable leading client conversations and simplifying complexity.
• Experience with SA360 or another bid management tool is advantageous.
• Excellent verbal and written English. A second language such as Spanish, German, French, or Italian is highly valued for international client work.

About Our Company

The Fundamental Group started out as a media agency, specialising in clients within the Asset Management and Higher Education sectors. Our vision was to become a leading specialist, and we have achieved this through a combination of contemporary and innovative technologies. This includes our in‑house proprietary performance marketing technologies and reporting platforms, in‑house programmatic solutions, research team and most importantly our people, each with expert sector knowledge.

Over the past 20 years, we have grown into a marketing technology group which numbers over 170 people globally. With a strategic presence across the globe, our offices span key locations including London, Boston, Hong Kong and Sydney.

What We Offer

• Supportive, friendly colleagues who work together to achieve shared goals and contribute directly to mission‑critical systems that underpin the future growth of the business.
• Competitive salary and a discretionary bonus.
• Career growth opportunities: We're committed to your success and offer recognition, rewards, and the training and support needed for advancement.
• A dynamic and innovative work environment within a contemporary, world‑class engineering culture that values agility, transparency and technical excellence.
• Excellent benefits including pension contribution, private healthcare, life cover, cycle scheme, season ticket loans, 25 days of annual leave pro‑rata, 2 days paid leave for charity work, study loans and free snacks in the office.
• If you're looking for a company that values your contributions, invests in your development, and offers exciting rewards, Fundamental Media is the place for you!