Marketing Manager

Reed; Runcorn; Hybrid; GBP 45,000; Full time

Job summary

A leading recruitment agency is seeking a B2B Marketing Manager in Runcorn. This hands-on role involves ownership of marketing activities, including content creation, digital marketing, and managing PPC campaigns. The ideal candidate will have proven experience in a similar role, strong CRM knowledge, and excellent copywriting skills. You will work collaboratively with senior leadership to enhance brand visibility and support sales initiatives. A competitive salary of £45,000, negotiable based on experience, is offered alongside a hybrid working model.

Benefits

Supportive leadership

Opportunities to contribute to charity

Collaborative culture

Qualifications

• Proven experience in a B2B Marketing Manager role.
• Skilled in managing website development and PPC campaigns.
• Excellent copywriting skills and strong CRM knowledge.

Responsibilities

• Create brochures, case studies, pitch decks, and tender materials.
• Oversee website redevelopment and optimise SEO.
• Manage paid campaigns with agencies and report on performance.

Skills

B2B Marketing experience

Digital marketing expertise

Strong CRM knowledge

Excellent copywriting skills

Proactive and organized

Tools

Canva

Job description

B2B - Marketing Manager

Salary: £45,000 basic (Negotiable, depending on experience)

Location: Runcorn – Hybrid

Ready to Lead Marketing and Make an Impact?

We’re looking for a Marketing Manager to take ownership of all marketing activity across the business – driving brand visibility, supporting sales, and enhancing customer engagement. This is a hands‑on role where you’ll manage everything from content creation and sales collateral to website development, PPC campaigns, and CRM‑driven marketing.

You’ll work closely with senior leadership and business development to shape a marketing function that supports long‑term growth.

What You’ll Do

• Sales Enablement: Create brochures, case studies, pitch decks, and tender materials.
• Digital Marketing: Oversee website redevelopment, optimise SEO, and improve user journeys.
• PPC & Analytics: Manage paid campaigns with agencies and report on performance.
• CRM & Automation: Build email nurture flows and improve pipeline visibility.
• Brand & Creative: Maintain brand guidelines and produce graphics using Canva.
• Social Media: Manage channels, grow visibility, and deliver engaging content.
• Internal Comms: Support events, exhibitions, and charity initiatives.

What We’re Looking For

• Proven experience in a B2B Marketing Manager role.
• Ideally from engineering, facilities, construction, or services sectors.
• Skilled across digital, social, email, and brand marketing.
• Experience managing website development and PPC campaigns.
• Strong CRM knowledge and excellent copywriting skills.
• Proactive, creative, and highly organised.

What’s In It For You?

• Real influence over brand and digital growth.
• Supportive leadership and collaborative culture.
• Opportunities to contribute to charity and community projects.