Marketing Manager

DWP Digital; Manchester; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading university institution is looking for an experienced Marketing Manager to join their team on a 3-6 month hybrid contract. You will lead multi-channel marketing initiatives and manage a team, driving high-impact campaigns during a crucial growth phase. The role demands strong digital marketing skills, team leadership, and expertise in content creation. If you're ready to make a difference in a dynamic environment, apply now!

Benefits

Competitive day rate

Hybrid work arrangement

Opportunities for career advancement

Qualifications

• Experience in the marketing industry.
• Strong skills in digital marketing strategies.
• Experience in copywriting and creating content.

Responsibilities

• Lead the planning and execution of integrated marketing campaigns.
• Manage the Marketing Coordinator, fostering a high-performing team.
• Oversee content creation and digital marketing strategies.
• Monitor KPIs and manage departmental budgets.

Skills

Marketing industry experience

Strong digital marketing capability

Copywriting and content creation skills

Email marketing experience

Excellent collaboration and communication skills

Strong organisational and project management ability

Confident using marketing analytics and CRM tools

Familiarity with project management platforms

Flexible, resilient, proactive, and adaptable

Education

Degree educated

Relevant marketing qualification

Job description

Marketing Manager - New Role! 3-6 Month contract 37.5 hours a week Mon - Fri Based at Keele University - Hybrid. Day rate very competitive! Lead bold ideas. Drive real impact. Leave a lasting mark.

Our client is seeking an experienced Marketing Manager to join the team on a contract basis, supporting the delivery of high-impact marketing activity during a critical growth period. This is a hands‑on, fast-paced opportunity to make an immediate difference within a respected and forward‑thinking institution.

The Marketing Manager plays a strategic role in leading and optimising multi‑channel marketing initiatives that align with commercial objectives, brand positioning, and growth targets. You will oversee the planning, development, and execution of both digital and traditional marketing campaigns while managing the day-to-day operations of the marketing function. As Marketing Manager, you will also line‑manage the Marketing Coordinator, providing guidance, mentorship, and performance oversight to ensure consistently high‑quality outputs and a collaborative, results‑driven team culture.

Key Responsibilities

• Strategic Marketing & Campaign Delivery – lead the planning, execution, and evaluation of integrated marketing campaigns across digital channels (email, SEO, social, web) and traditional media (TV, radio, print), ensuring alignment with brand and commercial strategy and consistency across all messaging.
• Team Leadership & Collaboration – direct line management of the Marketing Coordinator, acting as the main escalation point for operational issues while fostering a proactive and high‑performing environment.
• Content, Digital & Communications – oversee content creation, SEO, paid digital activity, social media planning, email marketing, and PR activity, working closely with external agencies, suppliers, and internal stakeholders across Sales, Customer Service, Onboarding, and Business Intelligence.
• Analytics, Budget & Continuous Improvement – monitor KPIs, analyse campaign performance, manage departmental budgets, and use insight to drive continuous improvement and efficient use of resources.
• Market Insight & Supplier Management – conduct market and competitor research to inform targeting and messaging, while coordinating external vendors and creative partners to ensure timely and accurate campaign delivery.

Person Specification

• Marketing industry experience
• Strong digital marketing capability
• Copywriting and content creation skills
• Email marketing experience
• Excellent collaboration and communication skills
• Strong organisational and project management ability
• Confident using marketing analytics and CRM tools
• Familiarity with project management platforms
• Flexible, resilient, proactive, and adaptable
• Desirable: Degree educated
• Relevant marketing qualification
• Telecoms industry experience
• Print procurement experience

Apply now if you're a Marketing Manager ready to bring energy, expertise, and momentum to a rewarding role with a fantastic client!

At First Recruitment Group we understand just how important it is to secure the right people. That is why our Recruitment Consultants always take the time to understand requirements in detail and offer sound advice to both clients and candidates. We actively recruit at all levels and this is a superb opportunity for new employment. As part of putting people first, we strive to be an equal opportunities employer and we are always looking to increase the diversity of our workforce, working closely with our clients to ensure everyone is included.