Marketing Manager

Orbis Education & Care Ltd; Cardiff; Hybrid; GBP 40,000 - 50,000; Full time

Job summary

A leading educational and care organization in Cardiff is seeking a Marketing Manager to lead its marketing strategy and enhance brand awareness. The role involves developing data-driven marketing strategies, managing digital platforms, and overseeing marketing campaigns. Ideal candidates will have a strong commercial awareness, experience in delivering impactful strategies, and the ability to influence stakeholders. This role offers the chance to make a significant impact in a supportive environment.

Qualifications

• Experience driving marketing strategies that lead to occupancy growth.
• Proven track record in managing and optimizing digital marketing platforms.
• Ability to analyze and report on marketing performance and ROI.

Responsibilities

• Develop and deliver a data-driven marketing strategy.
• Lead launch campaigns for new homes.
• Manage and optimize digital platforms.

Skills

Strong commercial awareness

Experience delivering impactful marketing strategies

Managing digital channels

Influencing stakeholders

Creative and proactive approach

Managing multiple projects

Resilience and adaptability

Job description

About The Role

Marketing Manager | Orbis Education and Care | Hybrid | Full-Time (37.5 hours per week)

Are you a commercially minded Marketing Manager who wants to make a real impact? At Orbis Education and Care,we’relooking for an experienced and creative marketing professional to lead our marketing strategy and help drive brand awareness, engagement, and occupancy across our services.

Reporting directly to the Commercial Director,you’llplay a key strategic role in shaping how Orbis is seen in the care and education sector. This is an opportunity to combine creativity with commercial focus, ensuring every campaign and channel delivers measurable business results while protecting and enhancing the Orbis brand.

The Role

As Marketing Manager,you’lltake ownership of end-to-end marketing activity, including :

• Developing and delivering a data-driven marketing strategy aligned to commercial objectives
• Leading launch campaigns for new homes, ensuring deadlines, budgets, and occupancy targets are met
• Managing and optimising digital platforms including the website, social media, and email marketing
• Overseeing the creation of high-quality marketing collateral such as brochures, signage, and digital assets
• Championing the Orbis brand and embedding our values into all communications and campaigns
• Identifyingand delivering local and national campaigns that differentiate Orbis in a competitive market
• Tracking, analysing, and reporting on marketing performance and ROI to support continuous improvement

Working Relationships

You’llwork closely with the Commercial Director, senior leadership, and operational teams to ensure marketing activity supports wider business priorities.You’llalso build strong relationships with frontline teams to ensure campaigns resonate across the organisation. Externally,you’llmanage agencies, suppliers, and partners, acting as a brand ambassador for Orbis.

About You

We’relooking for someone who brings :

• Strong commercial awareness and an understanding of how marketing drives occupancy and growth
• Proven experience delivering impactful marketing strategies and campaigns
• Confidence managing digital channels and brand-led communications
• The ability to influence stakeholders and gain buy-in at all levels
• A creative, proactive approach with strong attention to detail
• Experience working with agencies and managing multiple projects at pace
• Resilience and adaptability in a fast-moving environment

Why Join Orbis?

At Orbis Education and Care, marketing plays a vital role in supporting our mission to deliver high-quality care and education.You’llhave the opportunity to shape a strong, trusted brand, influence strategic decision-making, and leave a lasting impact through innovation and creativity.

Ifyou’reready to lead marketing activity that truly makes a difference,we’dlove to hear from you.

Apply today and help shape the future of Orbis Education and Care.

AtOrbis Education and Care we pride ourselves on our diverseworkforce, andensuring we have an inclusive environment for all our staff. Weremaincommitted to ensuring our teams can bring their true selves to work without risk or fear of discrimination.

Orbis Education and Careis committed to protecting the privacy and security of your personal data. By applying, you understand that the personal data collected about you as part of our application and registration process will be usedin accordance withour Applicant Privacy Notice. Full details on how we collect and process your data and your rights can be viewed here : (url removed)