Marketing Experimentation Lead

Flutter UK & Ireland; Leeds; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A leading online sports betting company in Leeds is looking for a Lead Analyst to improve marketing effectiveness through data-driven strategies. This full-time role involves delivering innovative marketing experiments, developing key measurement tools, and collaborating with teams to generate actionable insights. The ideal candidate will possess strong technical skills in SQL and programming languages like R or Python, along with excellent presentation and relationship-building abilities. Flexible work options are available in a supportive work environment.

Qualifications

• Strong technical skills in SQL and programming languages like R or Python.
• Excellent presentation and relationship-building abilities.
• Ability to deliver innovative marketing experiments.

Responsibilities

• Enhance marketing effectiveness through data-driven strategies.
• Develop measurement tools for marketing.
• Collaborate with various teams for actionable insights.

Skills

SQL

R

Python

Presentation skills

Relationship building

Job description

A leading online sports betting and iGaming operator in Leeds seeks a Lead Analyst to enhance marketing effectiveness through data-driven strategies. The role involves delivering innovative marketing experiments, developing measurement tools, and collaborating with various teams for actionable insights. The ideal candidate should have strong technical skills in SQL and programming languages like R or Python, alongside excellent presentation and relationship-building abilities. This full-time position offers flexible work options and a supportive work environment.