Market & Business Insights Analyst

Dovetail Games; Chatham; Hybrid; GBP 40,000 - 55,000; Full time

Job summary

A game development company in Chatham is seeking a Market & Business Insight Analyst to transform complex data into actionable insights and guide business strategies. You will collaborate with various teams to lead research projects, design dashboards, and influence marketing decisions throughout the game lifecycle. Ideal candidates should have proficiency in data visualization tools and strong communication skills. Flexibility in working arrangements is offered.

Qualifications

• Strong background in data processing, visualisation and data warehousing.
• Able to translate business questions into analytical solutions.
• Natural communicator with experience designing impactful visual stories.

Responsibilities

• Build and evolve data management and insight framework.
• Lead and support research projects using quantitative and qualitative methods.
• Translate complex datasets into visually engaging dashboards.

Skills

Proficiency in Tableau

Python for data wrangling and analysis

Experience in SQL

Data processing and visualisation

Communication skills

Understanding of gaming industry

Tools

Tableau

Google Cloud Platform

Databricks

Job description

We’re looking for a curious, collaborative and data-savvy Market & Business Insight Analyst to help shape the way we gather, analyse and present data across our game portfolio. In this role, you’ll transform complex information into clear, actionable insights that guide business and game strategy — with a strong focus on compelling visualisation and storytelling.

You’ll play a key part in informing marketing and product decisions across the full lifecycle of our games, using your analytical expertise to uncover trends, opportunities, and risks that help us stay ahead in the competitive gaming landscape.

Why Join Us?

We’re passionate about creating great games — and building a workplace where everyone can thrive. This role offers the opportunity to make a genuine impact, work with brilliant people, and see your insights directly influence how we grow and market our titles.

We actively welcome applicants from all backgrounds and experiences. We’re committed to building an inclusive culture that values diversity and fosters equity in all we do.

The ideal candidate would be able to spend at least one day a week in the office, however we can be flexible.

• Build and evolve our data management and insight framework, guiding how we analyse, visualise and communicate findings
• Partner with teams across the business to understand goals, challenges, and opportunities — turning them into strategic research plans
• Lead and support research projects, using a mix of quantitative and qualitative methods to uncover meaningful insights
• Translate complex datasets into visually engaging, story-driven dashboards and presentations that resonate with a range of audiences
• Design and maintain dashboards, reports, and visual tools that enable real-time and self-service access to insights
• Benchmark game performance against market and competitor standards, using data to shape product direction and feature prioritisation
• Share knowledge and bring others on the journey, showing how data can unlock new opportunities and support better decision-making
• Stay close to gaming and entertainment trends, bringing fresh thinking and industry context to your recommendations

What we look for in you:

• Proficiency in Tableau (desktop and online), Python for data wrangling and analysis
• Experience in SQL and handling large, complex datasets, especially related to customer behaviour or gaming telemetry is desirable.
• Strong background in data processing, visualisation and data warehousing — ideally within the Google Cloud Platform ecosystem; familiarity with Databricks is a strong plus
• A natural communicator with experience designing and presenting clear, impactful visual stories for technical and non-technical audiences alike
• Able to translate business questions into analytical solutions, and explain findings with confidence and clarity
• Collaborative mindset with a history of working across functions and levels, from individual contributors to leadership teams
• Understanding of the gaming industry, especially live service games and evolving player trends
• Experience applying statistical or probabilistic methods to real-world business or product problems