Manager, Community and Advocacy (London/Paris/Berlin)

Figma; London; On-site; GBP 70,000 - 90,000; Full time

Job summary

A leading design collaboration platform is seeking a Manager for Community and Advocacy to lead their team across EMEA. You will set community strategies, optimize engagement with users and sales teams, and ensure product feedback loops are effectively managed. The ideal candidate has significant experience in advocacy and community management, along with strong strategic and leadership skills. This full-time role can be based in London, Berlin, or Paris.

Qualifications

• 8-10 years of relevant work experience in community/advocacy/evangelism/product development.
• 5+ years leading a team.
• Strong communication and presentation skills.

Responsibilities

• Lead and manage the EMEA Advocate Team.
• Set the EMEA Community strategy targeting designers and developers.
• Collaborate with regional Sales partners.

Skills

Community engagement

Cross-functional collaboration

Strategic thinking

Stakeholder management

Job description

Social network you want to login/join with:

Manager, Community and Advocacy (London/Paris/Berlin), London

col-narrow-left

Client:

Figma

Location:

London, United Kingdom

Job Category:

Other

-

EU work permit required:

Yes

col-narrow-right

Job Reference:

af782ac1f98c

Job Views:

23

Posted:

12.08.2025

Expiry Date:

26.09.2025

col-wide

Job Description:

Figma is growing our team of passionate people on a mission to make design accessible to all. Figma helps entire product teams design and build better products — from start to finish. Whether it’s consolidating tools, simplifying workflows, or collaborating across teams and time zones, Figma makes the design process faster, more efficient, and fun while keeping everyone on the same page. From great products to long-lasting companies, we believe that nothing great is made alone—come with us!

Key to Figma’s success is our community, with the advocacy team being at the forefront! Community is important at Figma and is key to our bottom-up adoption model and organic growth engine. As we scale into new geographies and audiences, we are looking for a leader to help take our community and advocacy team—a group of design practitioners and developers who plug their expertise into our community engagement, product development pipeline, and sales enablement—to the next level. This person will connect the dots across teams and departments, setting strategy, showing impact, and supporting cross-functional company goals. We’re looking for someone to lead and help scale our community and advocacy efforts to power our growth in EMEA.

This is a full-time role that can be held from our London, Berlin, or Paris hub.

What you'll do at Figma:

• Lead the EMEA Advocate Team: Lead and manage a team of world-class Design and Developer Advocates who help scale our community engagement, sales enablement, and content efforts in EMEA—keeping the team motivated, engaged, and excited about their career growth.
• Set the EMEA Community strategy: Set the vision for our EMEA community strategy targeting designers and developers and formalize our playbook for scaling community in EMEA as a key part of our bottoms-up go-to-market motion to support business growth (in both Tier 1 and Tier 2 markets); manage all community data, showing with metrics how community supports the business.
• Partner with Sales: Collaborate with regional Sales partners (Sales leadership, Sales enablement, and Sales Consulting teams) to optimize our Advocacy engagement playbook, devise new ways to scale, and manage all related metrics.
• Advocate for users with the product team: Help continuously improve internal processes to help designer/developer advocates bring together, synthesize, and share feedback to the product teams in a repeatable way; every customer engagement is a chance to learn more about how Figma can improve.
• Motivate and empower the Community: Maintain and build relationships with users in the community and identify ways to improve internal processes to track and measure community engagement.
• Enable Figma users at scale: Prioritize, assign, and work with the team to deliver the highest value 1:many content in partnership with regional marketing teams to support our customers and community (webinars, demos, best practices guides, Figma community resources, etc).

We'd love to hear from you if you have:

• 8-10 years of relevant work experience in community/advocacy/evangelism/product development
• 5+ years leading a team
• Strategic thought leader with entrepreneurial mindset and ability to influence and get stakeholders on board/inspire teams and other leaders at the highest levels of the org
• Strong cross-functional collaboration, communication, and presentation skills
• Experience working with product designers and/or developer audiences and knowledge of product development workflows
• Experience working in high-growth SaaS companies
• Figma expertise (real-world experience using it within a team is a plus)
• Comfortable with up to 25% travel

While it’s not required, it’s an added plus if you also have:

• A curious nature, easy relationship-building skills
• A data-driven yet creative mindset, eager to bring new ideas and push the team to innovate
• A passion for bringing people together and collaborating across teams and outside the organization

At Figma, one of our core values is Grow as you go. We believe in hiring smart, curious people eager to learn and develop their skills. If you’re excited about this role but your past experience doesn’t perfectly align with all points, we encourage you to apply—you might be the right fit for this or other roles.

Figma celebrates diversity and is committed to equal employment opportunities regardless of race, color, religion, sex, sexual orientation, age, disability, or other protected characteristics. We provide reasonable accommodations for applicants with disabilities throughout the application process. If you need accommodation, please contact us.