Luxury Brand Performance Marketing Lead

Vivienne Westwood; Greater London; On-site; GBP 40,000 - 60,000; Full time

Job summary

A prestigious fashion brand in Greater London seeks a Performance Marketing Specialist to lead and optimize digital campaigns. You will manage PPC, Google Shopping, and Paid Social initiatives while collaborating across teams to drive actionable strategies. Candidates should have 4+ years in performance marketing, ideally within the luxury fashion sector. The role offers an opportunity to work in a creative environment focused on innovation and sustainability.

Benefits

Staff discounts

Health & Wellbeing support

Generous annual leave allowance

Pension Scheme

Cycle to work scheme

Qualifications

• 4+ years of hands-on experience in performance marketing, especially in PPC and Google Shopping.
• Experience in the luxury fashion or retail industry is preferred.
• Hands-on experience with feed optimization.

Responsibilities

• Lead the strategy and execution of ROAS-driven campaigns across various platforms.
• Collaborate with teams to refine campaign targeting and bid strategies.
• Develop and implement a robust data-driven marketing measurement framework.

Skills

Performance marketing

PPC

Google Shopping

Paid Social

Affiliate Marketing

Analytical skills

Tools

Google Ads

Meta Ads Manager

Google Analytics (GA4)

Power BI

Job description

A prestigious fashion brand in Greater London seeks a Performance Marketing Specialist to lead and optimize digital campaigns. You will manage PPC, Google Shopping, and Paid Social initiatives while collaborating across teams to drive actionable strategies. Candidates should have 4+ years in performance marketing, ideally within the luxury fashion sector. The role offers an opportunity to work in a creative environment focused on innovation and sustainability.