Lecturer in Digital Marketing

AWD online; Aberdeen City; Hybrid; GBP 39,000 - 57,000; Full time

Job summary

An educational institution in Aberdeen is seeking a Lecturer in Digital Marketing to deliver innovative teaching and engage in impactful research. The ideal candidate should have proven experience in digital marketing, strong teaching skills, and the ability to support students. The role offers a competitive salary, generous benefits, and a supportive working environment.

Benefits

Generous pension scheme

46 days annual leave including public holidays

Access to on-site nursery and sports centre

Opportunities for funded research and professional development

Supportive and inclusive working environment

Qualifications

• Previous experience in teaching or professional practice in digital marketing.
• Proven expertise in SEO, content marketing, social media, analytics, or AI.
• Ability to foster collaborative links with academic or industry partners.

Responsibilities

• Deliver lectures, seminars, and workshops in digital marketing.
• Develop engaging teaching resources across programs.
• Assess coursework, exams, and projects effectively.

Skills

Teaching experience

Digital marketing

SEO

Social media

Content marketing

Analytics

Artificial intelligence in marketing

Education

Degree in digital marketing or relevant field

PhD in a related subject area

Job description

Overview

Lecturer in Digital Marketing

An exciting opportunity for a Lecturer in Digital Marketing to deliver engaging, innovative teaching across undergraduate and postgraduate programmes, combining academic knowledge with industry practice in digital and data-focused education.

SALARY: £39,906 to £56,535 per annum

LOCATION: Garthdee, Aberdeen, Scotland

JOB TYPE: Full-Time, Permanent

WORKING HOURS: 35 Hours per Week, Monday to Friday

JOB OVERVIEW

The growing importance of digital skills makes this a fantastic time to join as a Lecturer in Digital Marketing. You will contribute to innovative teaching that blends academic foundations with industry best practice, inspiring the next generation of marketing professionals.

As a Lecturer in Digital Marketing, you’ll teach across a wide range of modules, covering areas such as SEO, content marketing, social media, analytics, and artificial intelligence in marketing contexts.

This Lecturer in Digital Marketing role also provides opportunities to engage in impactful research and collaborate with industry partners, ensuring students are equipped with relevant, future-ready skills.

APPLY TODAY

Ready to make your next career move? Apply today for our Recruitment Team to review.

DUTIES

• Deliver Teaching: Provide lectures, seminars, tutorials and workshops in digital marketing subjects
• Create Learning Materials: Develop engaging teaching and learning resources across undergraduate and postgraduate programmes
• Support Students: Offer personal guidance, tutorials and supervision of projects
• Assessment Duties: Design and assess coursework, exams and projects effectively
• Curriculum Development: Contribute to subject and course design, reflecting current industry practices
• Promote Courses: Support student recruitment and external marketing of programmes
• Industry Engagement: Build and maintain professional and industrial links for collaboration
• Research Activity: Undertake and publish research, attend conferences, and seek external funding
• Administrative Duties: Carry out timetabling, examination organisation, and other responsibilities as required

CANDIDATE REQUIREMENTS

ESSENTIAL

• Previous experience in teaching or professional practice in digital marketing
• Proven expertise in areas such as SEO, social media, content marketing, analytics or AI in marketing
• A background in digital marketing supported by a degree or relevant postgraduate qualification
• Experience with fostering collaborative links with academic or industry partners
• Ability to provide guidance and support to students at different levels

DESIRABLE

• PhD in a related subject area
• Membership of a recognised professional body in marketing or digital marketing
• Experience of developing innovative teaching methods or learning resources
• Evidence of published research in relevant fields
• Knowledge of data privacy, compliance and ethics in digital marketing contexts

BENEFITS

• Salary between £39,906 and £56,535 per annum, dependent on experience
• Generous pension scheme
• 46 days annual leave including public holidays
• Hybrid working with partial home working available
• Access to on-site nursery and sports centre
• Opportunities for funded research and professional development
• Voluntary health and travel benefit schemes
• Supportive and inclusive working environment

By submitting your job application to us you are hereby giving us your express consent to submit your details to our Client for this purpose.

JOB REF: AWDO-P13914

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