Lead Product Analyst

Yoto; United Kingdom; Hybrid; GBP 80,000 - 95,000; Full time

Job summary

A leading interactive audio platform for kids is seeking a Lead Product Analyst to design and maintain data pipelines that support business decision-making. You will lead product data analysis and collaborate cross-functionally. The ideal candidate has extensive experience in analytics, strong SQL and Python skills, and a passion for independent play through innovative audio products. Salary ranges from £80,000 to £95,000, with flexible hybrid working options.

Benefits

Hybrid working policy

Private Medical Insurance

25 days holiday plus bank holidays

Generous employee referral bonuses

Volunteering days

Personal Yoto player and starter pack

Qualifications

• Extensive experience as a senior contributor in a product analytics environment.
• Deep expertise in product data, including event tracking.
• Strong technical skills with SQL and Python/R.

Responsibilities

• Lead product data tracking and processes.
• Provide analytics to shape product roadmaps.
• Analyze data to uncover insights and improve features.

Skills

Product Analytics

Event Tracking Implementation

SQL

Python/R

Data Storytelling

Tools

Segment

Mixpanel

Amplitude

Heap

Snowflake

BigQuery

Redshift

Looker

Tableau

Job description

Overview

Lead Product Analyst – Yoto

We’re looking for a Lead Product Analyst to join our team to design, build, and maintain the data pipelines, models, and platforms that power insights and decision-making across Yoto.

About Yoto

Yoto is a screen-free interactive audio platform for kids. We make carefully connected audio players that kids control, with no microphones, cameras or ads. We have a catalogue of audio that inspires creative play and learning with 1,000+ titles in our card store from top creators, publishers and labels – think Disney, Marvel, Roald Dahl and Universal Music. We also create Yoto Originals like this one.

We’re on a mission to be the soundtrack of childhood, and help families on their own unique adventures. By creating products that inspire independent play, we help families discover and grow with an inspiring world of audio – and we would like you to help us achieve it!

What you’ll be doing

• Leading the way our business tracks and works with product data, from evaluating 3rd party tooling, to creating the right processes and practices for instrumentation
• Providing key thought leadership to our Product teams, feeding data, analytics and your experience into shaping product roadmaps
• Hands-on analysis of our data to uncover new insights and opportunities that lead to improved product features and user experiences
• Working with the rest of our Data team to set the standard for measurement techniques and approaches
• Working cross-functionally to create the right processes and frameworks to enable better data-informed decision making across disciplines

What you’ll bring

• Extensive experience as a senior individual contributor in a product analytics environment, successfully delivering quantifiable value
• Deep expertise in product data, including experience implementing event tracking. A bonus if you’ve worked with both 3rd party tools (e.g. Segment, Mixpanel, Amplitude, Heap) as well as in-house built solutions
• Strong technical skills, including SQL, Python/R and experience with modern cloud data warehouses (e.g. Snowflake, BigQuery, Redshift) and BI solutions (e.g. Looker, Tableau)
• Experience with a variety of measurement techniques, including experimentation and observational measurement
• A knack for simplifying the complex, telling engaging stories from data, and leading data-driven discussions with senior stakeholders

Salary: £80,000 - £95,000 based on experience

What you can expect from Yoto

• Flexibility: Hybrid working – expectation of 1 day a week on average in our London office, but you are welcome to come in more than this. Take advantage of our ‘work from anywhere’ policy to work from a different location for up to 6 weeks every year. Summer Hours policy to use between June and August.
• Financial: Income protection, life assurance from day one, pension contributions, and generous employee referral bonuses.
• Health & Wellness: Private Medical Insurance via Aviva, wellbeing allowance, 24/7 Employee Assistance Programme, dental guidance, and bike-to-work scheme.
• Time Off: 25 days holiday + bank holidays, birthday off, extra holiday for each year worked after 2 years up to 5 extra days, and up to 3 months unpaid sabbatical after 4 years.
• Helping Families: Variety of family-friendly leave, nursery scheme support for preschool-aged children.
• People & Planet: Up to 2 volunteer days per year. Book allowance for professional development.
• Fun Perks: Personal Yoto player and starter pack, company socials and YotoFest.

Equity and Diversity

At Yoto, we value flexibility and strive for a safe, diverse, and inclusive workplace where everyone can thrive. We are committed to fostering an environment where all individuals are valued and supported. Our DEI group holds bi-monthly forums to elevate diverse voices. We celebrate differences and share diverse content from a wide community of creators. We invite candidates from all backgrounds to explore opportunities with us.

Please only apply or engage with Yoto jobs posted on our careers page. All correspondence from our Talent team will come through our application tracking system.

Department

Technology

Locations

Yoto HQ - UK

Remote status

Hybrid