Head of Marketing — Growth & Performance Lead

Bjak Sdn Bhd; City of Westminster; Hybrid; GBP 70,000 - 90,000; Full time

Job summary

A leading digital insurance platform is seeking a Head of Marketing based in London. The role involves owning the complete marketing strategy, leading high-growth campaigns across various channels, and driving performance through data analysis. Candidates should have 4-7 years of marketing experience, particularly in performance marketing and digital strategy, as well as strong leadership skills for crafting brand messaging and managing budgets. This position offers hybrid work flexibility in a fast-paced startup culture.

Benefits

Competitive compensation

Performance bonuses

Hybrid work flexibility

Qualifications

• 4-7 years of experience in marketing with strategic and execution roles.
• Proven track record in digital strategy and performance marketing.
• Strong data literacy with the ability to analyze results.

Responsibilities

• Own the full marketing strategy for London and regional markets.
• Lead cross-channel marketing campaigns across various platforms.
• Manage the marketing calendar, budget, and resource allocation.

Skills

Performance marketing

Digital strategy

Cross-functional campaign leadership

Data analysis

SEO

Content marketing

Tools

Google Analytics

Meta Ads Manager

HubSpot

Hotjar

Job description

A leading digital insurance platform is seeking a Head of Marketing based in London. The role involves owning the complete marketing strategy, leading high-growth campaigns across various channels, and driving performance through data analysis. Candidates should have 4-7 years of marketing experience, particularly in performance marketing and digital strategy, as well as strong leadership skills for crafting brand messaging and managing budgets. This position offers hybrid work flexibility in a fast-paced startup culture.