Growth – Marketing Manager

Re-signal; Remote; GBP 30,000 - 40,000; Full time

Job summary

A leading digital marketing agency is seeking a Marketing Manager to drive demand generation and lead marketing initiatives. The successful candidate will manage the entire marketing process, focusing on pipeline growth through Account Based Marketing and improving engagement with core target clients. This remote-first role offers opportunities to make a significant impact within the company, reflecting a commitment to a supportive and innovative workplace. Competitive salary of £30,000 to £40,000 and various professional development benefits are included.

Benefits

22 days holiday + 3 for Christmas

Remote working

Training budget and conference attendance (£1,000)

Monthly personal wellness budget (£100)

Qualifications

• 3+ years of experience in B2B marketing.
• Proven ability to generate Marketing Qualified Leads (MQLs).
• Strong understanding of customer profiles and market challenges.

Responsibilities

• Own and execute the marketing plan to drive pipeline growth.
• Develop messaging that resonates with the target audience.
• Lead events and partnerships to enhance brand visibility.

Skills

B2B Marketing

Demand Generation

Lead Generation

Account Based Marketing (ABM)

HubSpot

Tools

HubSpot

Google Analytics

Job description

We’re looking for a Marketing Manager to work within our award-winning and highly renowned agency. They will form part of a commercial team that is looking to drive awareness, engagement and interest amongst a core group of target clients. Your aim will be to increase the visibility of our brand, and to generate better engagement with our target customers, building a high quality prospect database that delivers more marketing qualified leads into the agency.

This is a great opportunity to be part of a growing, talented team and attract leading brands within our ICP. We work with the likes of ASICS, Under Armour, GWR, Jollyes and Vivobarefoot to deliver amazing results that impact our clients performance.

The Role & Responsibilities

This is a hands‑on remote‑first role for a B2B marketer with 3+ years experience who’s looking to take the next step in their career and help us take Re:signal Group to the next stage of growth by fully owning demand generation via ABM (Account Based Marketing) for the Group.

In this role, you’ll be expected to double down on building and contributing to pipeline growth which will be measured in commercial impact for the business; you will be comfortable with MQL targets that drive valuable SQLs.

You’ll independently own lead generation and nurture cycles, whilst building out our ideal customer profiles, creating messaging for them and distributing it across key channels to support the pipeline growth to fuel revenue generation. Leading events and partnerships will be an integral part of the role to ensure Re:signal is the go‑to strategic partner for high growth eCommerce brands.

You’ll sit within the commercially focused growth team, reporting directly to the Senior Growth Manager to support lead generation, scaling our brand presence in the UK and helping us to consider preparing a roadmap for international expansion in the US in the future.

What You’ll Do:

• Commercial Accountability for Pipeline Generation – This role carries clear commercial accountability, requiring you to influence pipeline through MQL creation and nurture, support SQL conversion with relevant content and touchpoints, report honestly on what is and isn’t working, and optimise activity based on revenue impact rather than vanity metrics.
• Own the customer Ideal Customer Profile – You’ll take the lead of being the expert internally of who our target audience is and what their pains and challenges are. You’ll be hands‑on with keeping our customer‑facing proposition relevant and messaging tight but comfortable making recommendations for iterations as the market moves and evolves.
• Own and Execute Re:signal’s Marketing Plan to Drive Pipeline Growth – Own the day‑to‑day execution of marketing activity across content and channels including case study development, editorial and guides fuelling ABM strategies. Your work and collaboration with the Senior Growth Manager has the goal of generating MQLs, nurturing prospects, and converting conversations into qualified opportunities.
• Revenue Operations and HubSpot Performance – Accountable for HubSpot as a revenue‑driving engine, building and optimising workflows, lead scoring, and reporting to improve MQL quality, SQL conversion, and pipeline impact. If this data shows something isn’t working, you’ll have the trust and resources to change it once flagged.
• Partnerships and Events – Help plan and execute commercially driven partnerships and events, including Re:commerce 2026, roundtables, and webinars, ensuring every initiative delivers measurable commercial impact on pipeline.
• Support Industry and Community Engagement for Commercial Impact – Engage with prospects, industry groups, and communities in a way that supports business growth. Collaborate across teams to respond to opportunities with a tone that reinforces Re:signal’s value proposition.

What does success look like in six months?

By month six in the role, you should have established a strong, scalable demand foundation that aligns marketing and sales around a shared view of the buyer and delivers measurable pipeline impact. This includes:

• You deliver a predictable flow of Marketing Qualified Leads (MQLs) supported by clearly defined nurture journeys in HubSpot, ensuring prospects are engaged with relevant messaging at each stage of the funnel. Each MQL has a commercial value placed against it to contribute towards revenue growth for the group.
• A clear Ideal Customer Profile (ICP) is documented, validated with Sales, and consistently used across campaigns, messaging, targeting and lead qualification – resulting in improved lead quality and tighter sales alignment.
• Our content strategy is focused around 3–5 core content themes, each directly mapped to priority buyer pain points and buying stages, enabling sales to reinforce marketing narratives in active deals.
• Pipeline influence and revenue reporting is reliable and trusted, with clear visibility into how marketing activities contribute to opportunities and revenue, allowing you and leadership to make informed investment decisions.
• Events and campaigns consistently generate measurable follow‑up conversations, with defined post‑event workflows, sales handoff processes, and performance tracking to ensure momentum continues beyond initial engagement.
• Contribute towards workshops and opportunity analysis for US expansion initiatives.

Together, these outcomes demonstrate that you will have ensured the function has stayed revenue focused fuelling insight‑driven growth within their first six months.

Why Join Us?

About Us:

At Re:signal, we’re not just another SEO agency – we’re a close‑knit team of thinkers, doers, and problem‑solvers. Since 2012, we’ve been helping ambitious eCommerce brands like ASICS, Expedia, and N Brown to achieve sustainable organic growth through data‑driven SEO and content strategies. We’re proud to be officially recognised as a Great Place to Work and B Corp, thanks to our supportive culture, transparent leadership and commitment to personal development.

You’ll be joining a business that offers:

• Supportive Culture – be part of a team that values trust, communication and mutual respect.
• Professional Growth – access to training, mentorship and opportunities for advancement.
• Work‑Life Balance – enjoy flexible working arrangements and a healthy work‑life balance.
• Recognition – your contributions will be valued and celebrated.

Benefits of working at Re:signal:

• 22 days holiday +3 for Christmas (extra day for every year of service and carry over)
• Remote working and sabbatical leave
• Social and team events
• Training budget and conference attendance (£1,000)
• Monthly personal wellness budget or health insurance (£100)
• Sick pay (after the qualifying period)

The starting salary for this role is £30,000 to £40,000 DOE. If you’re ready to take the next step in your career and help drive Re:signal’s growth, we’d love to hear from you.