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As a Growth Marketing Executive at Treatwell, you'll play a crucial role in executing strategic growth initiatives. You'll support campaign optimisation across multiple platforms and collaborate on innovative projects, driving new customer acquisition and leveraging new AI tools.
You will be responsible for:
- Supporting Growth and Paid Media Strategy: Build out campaigns to meet business objectives, define audience segments and refine creative messaging across Google, Meta, TikTok, and Pinterest.
- Creative Development: Collaborate with design and content teams to brainstorm creative concepts for paid social campaigns.
- Strategic Partnerships: Build strong relationships with account managers at Google, Meta, Pinterest, TikTok and more, leveraging new platform features and advertising options.
- Analytics Expertise: Use marketing analytics tools to track campaign performance, generate reports, and identify optimisation opportunities.
- Industry Leadership: Participate in industry events and research emerging AI, media platforms and advertising opportunities that have the potential to drive growth.
- Paid Search Proficiency: Analyse and optimise paid search campaigns across B2C and B2B segments, leveraging advanced bidding strategies.
- Creative Asset Development: Regularly analyse creative performance and collaborate with the design team on developing fresh content.
- Making Data-Driven Decisions: Conduct in-depth analysis of campaign performance data, generating insightful reports and actionable recommendations.
- Collaboration: Work closely with internal teams to ensure seamless integration of growth initiatives.
About you:
- 2-3 years of experience in developing and managing performance marketing campaigns in paid search. Additional paid social experience is a plus.
- Strong understanding of performance marketing principles, audience targeting, creative best practices, and campaign optimisation techniques.
- Excellent analytical skills with the ability to interpret data and translate insights into actionable strategies.
- Exceptional written and verbal communication skills, presenting findings and recommendations clearly.
- Passionate about social media with a keen eye for creative trends.
- A growth mindset, driven by a passion for execution, results, and continuous learning.
- Collaborative and results-oriented team player with a strong work ethic.
If this excites you, we might just have the role for you.
We’ll treat you with:
- Monthly £40 Treatwell vouchers so you can treat yourself too
- Mental health support through our partnership with Plumm
- Benefits platform offering cycle to work scheme, high street discounts and other perks
- Growth funds for you to develop and grow with your team
- A beneficial pension scheme and enhanced parental pay & leave policy
- A dynamic organisation with Thursday drinks in the office