Global Product Marketing Manager – Unannounced F2P Game

Activision Blizzard; Greater London; On-site; GBP 50,000 - 70,000; Full time

Job summary

A leading entertainment company in London is seeking a Product Marketing Manager for a 6-month contract. The role involves developing pre-launch strategies and executing marketing campaigns for an unannounced title. The ideal candidate will have 8+ years in free-to-play marketing and strong project management skills. This role offers an exciting opportunity to shape go-to-market plans and collaborate across departments to ensure the successful launch of the game.

Qualifications

• 8 years experience in free-to-play product marketing ideally in pre-launch and live service phases.
• Strong understanding of market validation testing including soft launches, creative testing and research projects.
• Demonstrated ability to lead global launch campaigns from strategy to execution.

Responsibilities

• Define and execute pre-launch marketing strategy and go-to-market roadmap.
• Drive end-to-end go-to-market planning and execution for the upcoming title.
• Develop and operationalize a comprehensive launch campaign balancing brand awareness and player acquisition.

Skills

F2P product marketing

Project management

Collaboration

Communication

Campaign execution

Education

Bachelor's degree in marketing, business, economics or related field

Job description

A leading entertainment company in London is seeking a Product Marketing Manager for a 6-month contract. The role involves developing pre-launch strategies and executing marketing campaigns for an unannounced title. The ideal candidate will have 8+ years in free-to-play marketing and strong project management skills. This role offers an exciting opportunity to shape go-to-market plans and collaborate across departments to ensure the successful launch of the game.