Enterprise Field Marketing Manager UK

Stripe; Greater London; Hybrid; GBP 104,000 - 157,000; Full time

Job summary

A leading financial technology firm is looking for a UK Enterprise Marketing Manager to craft and execute B2B marketing strategies that drive user outcomes. The ideal candidate has over 7 years of marketing experience in the UK Enterprise Technology market. Responsibilities include leading marketing programs, engaging with local customers, and collaborating with sales. This position offers a competitive salary range of £104,600 - £156,800 and various benefits including equity and health programs. Join a team dedicated to making a meaningful impact on the global economy.

Benefits

Equity

Company bonus

Health benefits

Qualifications

• 7+ years relevant B2B marketing experience in the UK Enterprise Technology market.
• Proven track record of executing B2B marketing strategies.
• Experience with Account-based marketing and multi-touch campaigns.

Responsibilities

• Craft and execute enterprise marketing strategy for UK market.
• Own key business and revenue metrics across the sales funnel.
• Lead local Customer Marketing programs and create case studies.

Skills

B2B marketing experience

Communication skills

Project management

Analytical skills

Creativity

Education

Relevant marketing degree or equivalent experience

Tools

CRM/Salesforce

Email marketing tools

Job description

Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world’s largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone’s reach while doing the most important work of your career.

About the team

The Stripe EMEA Marketing team is a dynamic and rapidly growing group dedicated to transforming customers into enthusiastic advocates for Stripe. Collaborating closely with sales, we focus on accelerating the path to purchase and enhancing product adoption among our user base. Our regional marketing efforts involve crafting and executing tailored marketing plans that resonate with local audiences, as well as spearheading our most significant conferences and sponsorships that drive go-to-market (GTM) success and business growth. Join us and be part of a culture that celebrates teamwork, innovates boldly, and makes a meaningful impact.

What you’ll do

You’ll be part of the EMEA Marketing team and be able to craft our enterprise and industry marketing strategy for the UK market while developing a strong trusted relationship working hand-in-hand with sales teams to drive successful user outcomes. The UK Enterprise Marketing Manager will define and execute field marketing program activations for integrated campaigns, targeted regional campaigns aligned to sales priorities, mid-funnel programs to accelerate leads and pipeline, high-tough programs, and Account Based Marketing. The ideal candidate is data-driven, and has an unbridled passion for working hand-in-hand with sales teams to drive successful user outcomes. As a key member of the EMEA Marketing team, this is a great opportunity to build and have an impact on the business.

Responsibilities

• Craft enterprise marketing strategy and execute field marketing programs across enterprise customer segments (established enterprises, digital native businesses, software platforms), with emphasis on industry focused programs while solidly collaborating across key GTM stakeholders.
  
• Own key business and revenue metrics across the sales funnel (pipeline) and customer growth and retention.
  
• Lead local Customer Marketing programs, ranging from case study creation to customer speaking engagements.
  
• Partner with EMEA demand generation and product marketing to refine our targeting and segmentation, and to identify, scope, and produce or localize compelling content, marketing assets and programs to drive demand.
  
• Define and execute full funnel UK marketing plans including digital marketing, demand generation campaigns, sales prospecting programs and ABM, executive engagement, virtual and in-person field events, and third party tradeshows and conferences as well as amplifying Stripe brand with users’ voices though case study production.
  
• Track, measure, and communicate program results, continually optimize for efficiency and scale, and seek to generate new global best practices through experimental efforts.
  
• Be creative in finding new ways of advising a diverse range of enterprise personas about the value Stripe brings to businesses.
  

Who you are

We’re looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.

• 7+ years of relevant B2B marketing experience in the UK Enterprise Technology market across multiple customer segments including specific experience with localizing global content, event management, field marketing, Account-based marketing and multi-touch campaigns to generate demand.
  
• Proven track record of defining and executing B2B marketing strategies that deliver against funnel metrics and KPIs.
  
• Strong written and verbal communication skills, including being able to convey complex topics with simplicity.
  
• Experience delivering tailored marketing content and experiences for customer segments spanning from early stage startups to the largest enterprise companies.
  
• Superb organization and project management skills and the capacity to manage multiple complex projects at once.
  
• Experience scaling through/and or leveraging agency and contractor resources.
  
• Understanding and/or experience with CRM/Salesforce, account-based marketing, events marketing and email marketing tactics and technology
  

Preferred qualifications

• A startup mentality with a bias to action and the ability to flex in a fast-paced industry and work environment.
  
• Experience marketing B2B cloud services and/or software solutions.
  
• Excellent analytical skills and the ability to craft actionable insights from complex data.
  
• Resourceful, creative and dedicated to achieving operational and creative excellence.
  
• Understanding of the payments, financial technology, and/or ecommerce industries and partner ecosystems.Demonstrated success delivering marketing programs with and through consulting and technology partners.
  

Office-assigned Stripes in most of our locations are currently expected to spend at least 50% of the time in a given month in their local office or with users. This expectation may vary depending on role, team and location. For example, Stripes in our Bucharest, Romania site have an 80% in-office expectation, and those in Stripe Delivery Center roles in Mexico City, Mexico and Bengaluru, India work 100% from the office. Also, some teams have greater in-office attendance requirements, to appropriately support our users and workflows, which the hiring manager will discuss. This approach helps strike a balance between bringing people together for in-person collaboration and learning from each other, while supporting flexibility when possible.

The annual salary range for this role in the primary location is £104,600 - £156,800. This range may change if you are hired in another location. For sales roles, the range provided is the role’s On Target Earnings (“OTE”) range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role. This salary range may be inclusive of several career levels at Stripe and will be narrowed during the interview process based on a number of factors, including the candidate’s experience, qualifications, and specific location. Applicants interested in this role and who are not located in the primary location may request the annual salary range for their location during the interview process.

Specific benefits and details about what compensation is included in the salary range listed above will vary depending on the applicant’s location and can be discussed in more detail during the interview process. Benefits/additional compensation for this role may include: equity, company bonus or sales commissions/bonuses; retirement plans; health benefits; and wellness stipends.

At Stripe, we're looking for people with passion, grit, and integrity. You're encouraged to apply even if your experience doesn't precisely match the job description. Your skills and passion will stand out—and set you apart—especially if your career has taken some extraordinary twists and turns. At Stripe, we welcome diverse perspectives and people who think rigorously and aren't afraid to challenge assumptions. Join us.