Digital Merchandising Specialist (Hybrid)

Avon Products, Inc.; Northampton; On-site; GBP 30,000 - 45,000; Full time

Job summary

A leading consumer goods company is seeking a Digital Merchandising Specialist to manage digital campaign briefs and optimize product pages. Responsibilities include enhancing online customer experience through analytics and collaboration with global teams. The ideal candidate will have experience in digital merchandising, strong communication skills, and the ability to manage multiple priorities in a fast-paced environment.

Qualifications

• Experience in digital merchandising or e-commerce operations.
• Strong understanding of campaign execution and content management systems.
• Analytical mindset with proficiency in tools like GA4 and Content Square.
• Excellent organisational and communication skills.
• Ability to work collaboratively and manage multiple priorities in a fast-paced environment.

Responsibilities

• Managing campaign briefs and merchandising initiatives for digital channels.
• Creating and optimising product detail pages and promotions.
• Monitoring on-site performance using analytics tools.
• Resolving service recovery issues during campaigns.
• Collaborating with global teams for improvements.

Skills

Experience in digital merchandising

Strong understanding of campaign execution

Proficiency in GA4 and Content Square

Excellent organisational skills

Strong communication skills

Job description

What you'll be doing:

As a Digital Merchandising Specialist, you’ll be at the heart of our digital campaigns, ensuring flawless execution and an exceptional customer experience. You’ll manage merchandising plans for our digital channels, from briefing creative teams to building best-in‑class product pages. Your role will involve optimising performance using analytics tools, resolving service issues, and collaborating with global teams to deliver innovative solutions that enhance the online journey.

Key responsibilities3>

• Managing campaign briefs and merchandising initiatives for digital channels.>
• Creating and optimising product detail pages, setting up promotions, and uploading assets.
• Monitoring on‑site performance using tools like Content Square and GA4 to improve results.
• Resolving service recovery issues and ensuring smooth campaign execution.
• Collaborating with the Global CRO team on testing and functionality improvements.
• Acting as the key contact for creative reviews and sign‑offs.

What we're looking for:

>Experience in digital merchandising or e‑commerce operations.
• Strong understanding of campaign execution and content management systems.
• Analytical mindset with proficiency in tools like GA4 and Content Square.
• Excellent organisational and communication skills.
• Ability to work collaboratively and manage multiple priorities in a fast‑paced environment.