Digital Media Specialist- Leeds

TG Arla; Leeds; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading dairy company in Leeds is looking for a talented Digital Media Specialist to join their in-house digital team. In this hybrid role, you will execute media buying campaigns for well-known brands and utilize your analytical skills to enhance consumer engagement. The ideal candidate has experience with digital campaigns and a proactive approach to driving performance. Competitive salary and a range of perks, including holiday, gym access, and international travel opportunities are offered.

Benefits

Competitive salary

26 days holiday + Bank Holidays

Hybrid and flexible working

Pension contribution matched up to 6%

Life assurance

Free on-site gym

Access to discounted products

Training and development opportunities

Flexible Benefits

Christmas cheese hamper

Qualifications

• Experience in setting up and executing digital campaigns across multiple platforms.
• A solid understanding of the digital media buying process.
• Experience in biddable media or retail media space is desirable.

Responsibilities

• Set up Social Media & Online Video campaigns on various platforms.
• Analyze campaign performance and recommend tactical changes.
• Support with data and KPI analysis.

Skills

Digital campaign execution

Analytical skills

Strong communication

Proactive mindset

Tools

Google Analytics

Ad Server

DSPs

Job description

Arla House, Leeds- LS10 1AB

Hybrid working pattern

Arla Foods are on the lookout for a talented Digital Media Specialist to join our ambitious in-house digital team on a permanent basis. In this role, you’ll help shape the future of media buying and consumer engagement across our global markets.

You’ll work on household favourite brands like Lurpak, Anchor, and Arla Cravendale, while supporting the launch of new innovating products and brands.

Whether your experience is in buying online video, social campaigns, agency or in-house, we’d love to hear from you!

What do we offer?

• Competitive salary (salary discussed at application stage)
• 26 days holiday + Bank Holidays
• Hybrid and flexible working
• Pension contribution matched up to 6%
• 4 x annual salary life assurance

• Free to use onsite Gym
• Free on-site parking (with electric charging points)
• Access to discounted products in our Staff Shop
• People agenda commitment to training and development
• Flexible Benefits- buy up to 5 days annual leave, reward gateway scheme- discounts with various retailers via my benefit platform.
• Opportunity for international travel
• Most importantly - Cheese hamper at Christmas!

How will you make an impact?

Reporting into the local Media Buying Manager, you’ll play a hands-on role in executing campaigns and collaborating with fellow media specialists to bring our digital vision to life.

Key responsibilities include:

• Setting up Social Media & Online Video campaigns on a variety of platforms including Facebook, Instagram, Pinterest, Netflix, YouTube, and ConnectedTV.
• Analyse campaign performance and recommend inflight tactical changes to maximise performance across social and programmatic channels.
• Supporting with data and KPI analysis.
• Collaborating with global teams & drawing inspiration from colleagues across Europe and MENA regions.
• Understand Arla’s audience behaviours to build optimal consumer journeys.
• Explore and test new media platforms, channels, and formats.

What will make you successful

You’re a confident communicator with strong analytical skills and a passion for turning campaign results into future activations. You build trust across teams and stakeholders, and you’re driven to make things happen!

The ideal candidate will also bring;

• Experience in setting up and executing digital campaigns across multiple platforms
• A solid understanding of the digital media buying process
• Familiarity with digital ad ecosystems such as Google Analytics, Ad Server, DSPs, etc.
• A proactive, solutions-focussed mindset, with the ability to take initiative
• Experience working in the biddable media or retail media space is desirable!

Would you like to join us?

For more information please contact Olivia Pine, Talent Acquisition Partner at Arla Foods. The closing date for this position is Friday 3rd October 2025 and only CVs sent directly via the link will be considered.

Please note we are not partnered with any recruitment agencies for this role. We kindly ask that recruitment agencies do not submit speculative CVs on behalf of candidates, as these CVs will not be considered under agency ownership and will be accepted as a gift. Candidates should apply directly through our official channels.

Shape the Future of Dairy

Arla is a global leader in the dairy industry, committed to producing high-quality products while championing sustainability and innovation. We are dedicated to creating a workplace where everyone feels valued and empowered to bring their authentic selves to work. Diversity and collaboration are key to our success.

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Ref.: 103742