Digital Marketing Executive

C&M Travel Recruitment; London; Hybrid; GBP 29,000 - 35,000; Full time

Job summary

A travel marketing company based in London is seeking a Digital Marketing Executive to enhance their digital strategy. This role blends creativity and analytics, focusing on SEO, PPC, and digital campaigns. The ideal candidate has a passion for travel and digital trends, and the position offers a salary of up to £35k, along with several key benefits including flexitime and a complimentary villa holiday each year.

Benefits

23 days holiday plus bank holidays

Birthday day off

Flexitime with extra days off

2 paid volunteer days per year

Company-matched pension scheme

Annual company trips

Complimentary villa holiday

Travel discounts

Season ticket travel loans

Ongoing learning opportunities

Wellness support

Qualifications

• Proven experience in digital marketing, ideally in the travel sector.
• Ability to turn data into actionable insights.
• Experience with CMS and website management.

Responsibilities

• Support website content and structure optimization.
• Collaborate with agencies for onsite improvements.
• Develop and execute CRO strategies for lead conversion.

Skills

Digital marketing experience

Strong analytical skills

Passion for digital trends

Understanding of CMS platforms

Experience with paid media

Knowledge of affiliate marketing

Organized and proactive communication

Tools

Google Analytics

Microsoft Clarity

Job description

Digital Marketing Executive
Are you a digitally savvy marketer with a passion for travel and a flair for data-driven creativity? A well-established travel company, known for curating exceptional worldwide holidays, is seeking a talented Digital Marketing Executive to join their London based team. This is a fantastic opportunity to support digital strategy and execution within a small, passionate marketing team. If you're looking to make a real impact in a hybrid role that blends creativity, analytics, and innovation—this could be your next adventure. Salary of up to £35k.

Digital Marketing Executive – Role & Responsibilities:

• Support the development and optimisation of website content and structure via CMS
• Collaborate with digital agencies to drive onsite improvements using data-led insights
• Take ownership of feature testing and regression testing for new digital developments
• Develop and execute CRO and UX strategies to enhance lead conversion
• Support the rollout of digital campaigns across SEO, PPC, Display and Video
• Drive forward the affiliate marketing strategy and partnerships
• Monitor and analyse website performance using tools like Google Analytics and Microsoft Clarity
• Conduct market research to stay ahead of industry trends and competitor activity
• Champion brand values and contribute to a diverse, inclusive workplace

Digital Marketing Executive – Skills & Experience Required:

• Proven experience in digital marketing with travel sector experience being desirable
• Strong analytical skills with the ability to translate data into actionable insights
• Passion for emerging digital trends, especially AI and evolving tech landscapes
• Solid understanding of CMS platforms and website management
• Hands-on experience with paid media channels including Search, Display, Social and Video
• Working knowledge of affiliate marketing and CRO tools (e.g. Microsoft Clarity)
• Organised, proactive, and confident communicator

Digital Marketing Executive – Additional Information & Key Benefits:

• 23 days holiday (increases with length of service) plus bank holidays
• Birthday day off
• Flexitime with option to bank hours for up to 4 extra days off annually
• Birthday day off
• 2 paid volunteer days per year
• Company-matched pension scheme & life assurance
• Annual company trips
• Complimentary villa holiday each year
• Friends & family travel discounts
• Season ticket travel loans
• Ongoing learning & development opportunities
• In-house wellness support

Please apply for the position of Digital Marketing Executive online or email your cv to [e-mail]