Digital Marketing & Brand Growth Manager

Allstaff; England; On-site; GBP 38,000 - 45,000; Full time

Job summary

A well-established home décor business in Milton Keynes seeks a Digital Marketing & Brand Growth Manager to shape their UK marketing strategy. The role involves creating engaging content, managing influencer collaborations, and leading social media campaigns. The ideal candidate has proven experience in growing brands within SMEs or start-ups, with strong skills in digital marketing, content creation, and data analysis. A salary of up to £45,000 is offered for the full-time position.

Qualifications

• Proven experience growing brands in start-up style businesses.
• Strong content creation skills in video and photography.
• Ability to link marketing campaigns directly to sales.

Responsibilities

• Own and deliver the UK digital marketing strategy.
• Create engaging content on-site to showcase products.
• Manage influencer partnerships for expanded reach.
• Lead social media campaigns across multiple platforms.
• Analyse campaign performance and adapt strategies.

Skills

Content creation skills (video, photo)

Influencer collaboration

Commercial mindset

Data-driven performance measurement

Excellent communication

Resilience

Tools

Google Analytics

Adobe tools

Canva

Job description

Overview

Are you a hands-on digital marketer with a proven track record of helping SMEs and challenger brands grow? Our client, a well-established home décor business, is looking for a commercially savvy Digital Marketing & Brand Growth Manager to take their UK brand to the next level. This is a standalone role with huge impact ideal for someone who thrives in a fast-paced, start-up style environment where creativity, results, and initiative count. You’ll be shaping and driving the marketing strategy from the ground up, creating content on-site, building relationships with influencers, and pushing campaigns that deliver real sales and engagement. Over time, there’s potential to build and lead a team as the business scales.

Salary & Details

Salary: up to £45,000 per annum dependent on experience

Location: Milton Keynes

Type of Contract: Permanent

Hours: Full-time, Monday to Friday. Must be flexible.

Responsibilities

• Own and deliver the UK digital marketing and ecommerce strategy, building brand awareness and measurable sales growth.
• Create authentic, engaging content (photo, video, and social) on-site at the Milton Keynes warehouse to showcase products.
• Develop and manage influencer partnerships, sourcing new collaborations to expand reach and credibility.
• Lead social media campaigns across Instagram, TikTok, Facebook, and LinkedIn planning, scheduling, and optimising content.
• Analyse campaign performance, track ROI, and adapt strategies to maximise effectiveness.
• Explore new ecommerce platforms and digital growth opportunities to keep the brand ahead of the curve.
• Act as a brand ambassador, ensuring the business stands out in the competitive retail and home décor market.

Requirements

• Proven experience growing brands in SMEs or start-up style businesses ideally in retail, lifestyle, or home décor.
• Hands-on digital marketer with strong content creation skills (video, photography, Canva/Adobe tools).
• Experience sourcing, managing, and collaborating with influencers.
• Strong commercial mindset able to link marketing campaigns directly to sales and growth.
• Confident working independently, with the initiative to shape strategy and the ambition to grow into a leadership role.
• Data-driven, with experience using Google Analytics, Meta Insights, or similar to measure and optimise performance.
• Excellent communicator with creativity, resilience, and a proactive attitude.