Content Editor

IRIS Software Group; Birmingham; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

A leading software solutions provider in the United Kingdom is seeking a Content Editor to join their Education Marketing team. The ideal candidate will have proven experience in content writing and editing, particularly in a B2B or SaaS environment. Responsibilities include writing and optimising various content types, maintaining an editorial calendar, and ensuring SEO best practices are followed. Strong collaboration skills and attention to detail are essential for this role, which operates across multiple offices.

Qualifications

• Proven experience in content writing/editing (B2B or SaaS preferred).
• Strong understanding of SEO and content optimisation.
• Exceptional written English with superb attention to detail.

Responsibilities

• Write, edit, and optimise high-impact content.
• Maintain the editorial calendar aligned to campaign plans.
• Conduct keyword and topic research for content optimisation.

Skills

Content writing/editing

SEO and content optimisation

Collaboration with stakeholders

Attention to detail

Project management

Tools

HubSpot

WordPress

SEMrush

Google Analytics

Job description

📚✨ Content Editor, Education Marketing | IRIS Software Group

📍 Location

United Kingdom - Multiple offices - Manchester / Leeds / Wigan / Peterborough / Slough - 8 days per month

📝 Type : Full-time | Permanent

We’re looking for a confident, creative, and collaborative Content Editor to join our Education Marketing team at IRIS Software Group. You’ll help shape how we communicate with schools, trusts, and education leaders across UK State, Independent, and International education markets. 🎓🌍

You’ll play a major role in writing, editing, and optimising high-impact content that drives demand, retention, and growth across our education portfolio—including MIS, HR, finance, parental engagement, and analytics solutions.

This is an exciting opportunity to join us as we elevate how IRIS Education delivers content across products, teams, and regions. 🚀

🎯 What You’ll Do

✏️ Content Development & Delivery

• Write, edit, and optimise long-form and high-value content: whitepapers, customer stories, blogs, newsletters, thought leadership, and product pages.
• Shape tone of voice, messaging frameworks, and campaign goals with the Director of Marketing.
• Localise content for key segments (MATs, Independent schools, International).
• Repurpose long-form content into multi-channel assets.
• Explore the smart use of AI tools for workflow, ideation, and optimisation. 🤖✨

📅 Content Operations & Workflow

• Own and maintain the editorial calendar aligned to campaign plans.
• Upload, edit, and format content across CMS platforms (HubSpot, WordPress).
• Collaborate with product, sales, design, and marketing to deliver content on time.
• Lead content QA, ensuring consistency across all customer touchpoints. 🧩

🔍 SEO, AEO & Performance

• Conduct keyword + topic research (SEMrush).
• Optimise content for search visibility and engagement across emerging discovery platforms (AEO).
• Track, analyse, and report on performance metrics. 📊

🤝 Customer & Campaign Support

• Develop customer-facing content (onboarding guides, newsletters, how-to articles).
• Coordinate with partners and associations for features and advertorials.
• Write case studies, working closely with account managers and customers.

💡 What You Bring

Must-Have

• Proven experience in content writing / editing (B2B or SaaS preferred).
• Strong understanding of SEO and content optimisation.
• Hands‑on CMS experience (HubSpot, WordPress).
• Exceptional written English + superb attention to detail.
• Ability to manage multiple projects and work independently.
• Comfortable collaborating with multiple stakeholders.

Nice-to-Have

• Experience in the education sector or public / regulated markets.
• Familiarity with marketing automation (Marketo, Campaign Monitor).
• Understanding of design briefing, video scripting, and content repurposing.
• Knowledge of accessibility and content governance best practices.

🛠️ Tools You’ll Use

HubSpot • WordPress • SEMrush • Asana • MS Planner • SharePoint • Campaign Monitor • Marketo • Vimeo • YouTube • Google Analytics 📊💻