CGM Consumer Marketing Manager — UK & Ireland

DexCom; England; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading health technology company seeks a Marketing Manager for the UK & Ireland to drive consumer engagement and brand awareness through innovative digital strategies. This full-time position is based in Bracknell, requiring collaboration and a focus on enhancing customer experiences in continuous glucose monitoring. Ideal candidates will have extensive digital marketing experience and a strong analytical skill set. Benefits include a comprehensive program and growth opportunities.

Benefits

Comprehensive benefits program

Growth opportunities

Career development programs

Qualifications

• 8–12 years of experience in digital marketing, preferably in consumer health.
• Experience working in regulated industries with understanding of compliance standards.
• Demonstrated success in building brand awareness and digital channels.

Responsibilities

• Lead direct-to-consumer marketing strategy across the UK & Ireland.
• Oversee all consumer channels to grow online sales.
• Manage eCommerce platforms, SEO strategy, and website UX.

Skills

Strategic & Analytical Skills

Digital Marketing Expertise

Community & Influencer Engagement

Customer Experience & UX

Communication & Collaboration

Technical & Platform Knowledge

Education

Bachelor's degree in marketing or related field

Graduate degree may be desirable

Tools

Google Analytics

Meta Ads Manager

CRM platforms (Salesforce, Veeva)

BI tools (Tableau)

Marketing automation tools

Job description

A leading health technology company seeks a Marketing Manager for the UK & Ireland to drive consumer engagement and brand awareness through innovative digital strategies. This full-time position is based in Bracknell, requiring collaboration and a focus on enhancing customer experiences in continuous glucose monitoring. Ideal candidates will have extensive digital marketing experience and a strong analytical skill set. Benefits include a comprehensive program and growth opportunities.