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Buyer (Casual Brands)

ASOS

Greater London

On-site

GBP 60,000 - 80,000

Full time

2 days ago
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Job summary

A leading fashion retailer in Greater London seeks a Junior Buyer to develop and execute a trend-led product strategy for its 20-something customers. You will be responsible for achieving sales and profit targets by leveraging market insights and ensuring cohesive brand alignment. Ideal candidates have strong negotiation skills and a creative eye for identifying market opportunities. Competitive salary, performance-related bonuses, and comprehensive employee benefits will be offered.

Benefits

Competitive salary
Performance related bonus
Flex benefits allowance
25 days paid annual leave
Employee discount

Qualifications

  • Significant experience as a branded Junior Buyer/Buyer in a fast-paced retailer.
  • Proven ability to drive department success through creative and commercial thinking.
  • Strong awareness of current retail market conditions and competitor activity.

Responsibilities

  • Develop cohesive product ranges aligned with brand strategy.
  • Drive margin and profit by delivering department KPIs.
  • Analyze market trends to enhance product offerings.
  • Collaborate with Merchandising and Marketing teams.

Skills

Creative eye
Negotiation skills
Data-driven decision making
Trend awareness
Relationship building

Tools

Trading systems
MS Office
Job description
Company Description

We're ASOS. We blend our flair for fashion with our love of cutting- edge technology, but more importantly were interested in how we can bring the best out of you.

We exist to give people the confidence to be whoever they want to be, and that goes for our people too. At ASOS, you're free to be your true self without judgment, and channel your creativity into a platform used by millions.

Job Description
The Role

Buyers play a critical role at ASOS, working closely with Merchandising teams to build a commercial and trend-led product range for the that is loved by the ASOS 20-something customer. They are collaborative, organised, and strategic with their finger on the pulse of fashion - always looking to push the range for our global markets forward. In partnership with Merchandising, and with the support of relevant customer and market insights, Buyers are responsible for the delivery of sales and profit targets through a cohesive product strategy.

The Team

The Buying team is instrumental in making ASOS the leading destination for fashion-loving 20-something customers across womenswear and menswear.

The Branded Buying teams are responsible for creating and sourcing the brand mix for their department, covering big commercial brands through to high-end designers and emerging brands, to offer our customer the most exciting fashion trends and create a point of difference in the global market.

What you’ll be doing…
  • Develop a cohesive range for the department, ensuring that product reflects the Brand strategy, the range is without gaps or duplication, and that the season is logically and commercially thought through
  • Delivering department KPIs to drive margin and profit, identifying and addressing any risks, in partnership with Merchandising
  • Anticipating the needs of the 20-something customer, using sales and trend data to deliver commercial product ranges that account for global factors
  • Trading effectively by identifying gaps in ranges and potentializing opportunities that will have the biggest impact on dept performance, whilst effectively managing risk
  • Maintaining in-depth knowledge of planning and trading documents, using them to shape category analysis and evolution of the buy
  • Driving cost saving initiatives or ideas to become more cost efficient
  • Effectively range building, taking into account Options, ALB strategy and global requirements, with the flexibility to pivot in season to potentialize or de-risk
  • Working closely with Merchandising to build cohesive lessons learnt and ensuring buying is within OTB, influencing trend and performance
  • Building and leveraging relationships with a network of appropriate internal teams and external suppliers
  • Keeping up to date with global trends and competitor activity, reviewing product strategy considering competitor activity and initiatives
  • Maintaining a clear understanding of brand purpose and Fashion with Integrity and ensuring these principles are fully embedded within the team. Looking for opportunities to use sustainable materials wherever possible
  • Working closely with Marketing to identify promotional and marketing opportunities for brand and ensure clear and consistent brand messaging
  • Actively contributing to cross-functional initiatives and projects, welcoming and championing change
  • Leading and building a strong team of ABs and BAs, with a focus on growing future talent
  • Providing clear direction and development to the team, identifying individual training needs and encouraging collaborative ways of working
  • Motivating and engaging the team through recognition and regular feedback
  • Developing Brands portfolio, considering desirability and relevance by segment. Identifying Brand churn/mapping
  • Using the global market to source the most contemporary and trend-led brand mix, ensuring commerciality and profit is delivered. Utilising shows, Instagram and street trends to drive newness and relevant
  • Supporting our culture by championing Diversity, Equity & Inclusion strategies
We’d love to meet someone who…
  • Has significant experience operating as a branded Junior Buyer/Buyer within a fast-paced and rapidly changing global Retailer
  • Has proven ability to drive the success of a department through creative and commercial thinking
  • Has a creative eye with a strong awareness of current trends, Retail market conditions and competitor activity
  • Has highly developed negotiation and influencing skills
  • Can gain buy in from the team and management to potentialize opportunities
  • Demonstrates a commercial mindset, using data and insights to leverage opportunities that successfully contribute to the department and wider Retail strategy
  • Has in-depth knowledge of planning and trading documents, with the ability to challenge figures and plans, where necessary
  • Uses relevant market insights to aid decision making and achieve the best outcome for the business
  • Shows strong awareness of current trends, Retail market conditions and opportunities within a Global context, including global competitors’ product offer, pricing strategy and trading activity.
  • Builds great relationships with internal stakeholders and suppliers
  • Demonstrates an effective and inclusive leadership style, role modelling positive behaviours and providing the team with clear direction and development
  • Has strong prioritisation and systems skills, including relevant Trading systems and MS Office
Additional Information
What's in it for you?
  • Competitive salary, pension, and private medical care scheme
  • Performance related bonus
  • Flex benefits allowance - which you can chose to take as extra cash, or use towards other benefits
  • 25 days paid annual leave + an extra day for your birthday
  • Employee discount (hello ASOS discount!)
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