Business Development Representative - London

Aptitude Software; London; Hybrid; GBP 40,000 - 55,000; Full time

Job summary

A leading SaaS company in London seeks a Senior Business Development Representative to generate qualified leads and collaborate with sales and marketing teams. The ideal candidate will possess strong prospecting skills, be goal-driven, and have at least a year of experience in a similar role, particularly in the technology sector. This position supports hybrid working, requiring attendance in the office two days a week.

Benefits

401(k) retirement plan with matching

Competitive vacation and paid time off

Healthcare benefits – medical insurance, dental insurance, and vision plans

Flexible working conditions

Life and Disability Insurance

Qualifications

• Over 12 months experience in a similar role.
• Minimum 1 year of experience in BDR or demand generation.
• Goal driven, self-starter in a high-energy sales environment.

Responsibilities

• Generate new qualified leads for the EMEA sales team.
• Collaborate with sales and marketing to define business strategies.
• Tailor outreach copy for email and physical mail.

Skills

Cold calling skills

Prospecting skills

Excellent communication

Networking ability

Salesforce proficiency

Tools

Salesforce

LinkedIn

ZoomInfo

Outreach.io

Demandbase

Job description

Overview

As Senior Business Development Representative you will be responsible for generating new qualified leads and opportunities for the EMEA sales team. You will work collaboratively with sales and marketing to define a strategic business approach to generate pipeline. You will use your strong and creative prospecting skills to connect with the right prospects (cold and warm), build relationships and identify opportunities.

Work closely with AEs and Partners in region to collaboratively build and execute on outreach plan.

Responsibilities

• Research and build contact plans utilising Salesforce, LinkedIn, ZoomInfo, Outreach.io, Demandbase and other tools
• Tailor outreach copy to be used in email and physical mail
• Collaborate with Sales Manager and AEs to create talk track for cold calling, which will make up to 50% of your day
• Regular joint outbound calling sessions with AEs maximising effectiveness
• Hand prospects to AEs or nurture marketing campaigns

To us at Aptitude, hybrid working means that our employees come together for 2-days per week at their local office. It’s an opportunity for our teams to collaborate, solve problems together and to be engaged and involved in the wider community of our business.

Working arrangement

Whilst this role is based from our London office, we support hybrid working. We ask employees to come into the office every Wednesday and give you the flexibility to choose your other day from either Tuesday or Thursday.

Benefits

• 401(k) retirement plan with matching
• Competitive vacation and paid time off
• Healthcare benefits – medical insurance, dental insurance and vision plans
• Pre-tax saving accounts
• Life and Disability Insurance
• ShareSave scheme (ability to purchase company shares on preferential terms)
• Flexible working conditions and hybrid work model

Qualifications

• The ability to prospect to companies via cold calling, email, marketing campaigns, social selling to drive demand leading for conversion
• A great storyteller with positive and energetic phone skills, excellent listening skills and strong written skills in all communication
• Ability to research target accounts and target personas in line with Aptitude’s defined target client and buyer profiles
• Work with the BDR, Sales and Marketing teams on designing, driving registrations for and executing events within the region
• Natural / effortless networker
• Excellent communicator, proficient in building strong connections internally and externally
• Goal driven, strong self-starter with the ability to work as a team player in a high-energy sales team environment
• Able to utilize industry knowledge to research & develop accounts, identify key players, generate interest, and identify compelling events
• Target driven with the ability to attain and exceed sales goals by securing meetings with qualified leads
• Experience with or capability in building proficiency in using tools such as Salesforce, and LinkedIn
• The ability to quickly grow knowledge of Aptitude target markets (Insurance, Banking, Technology/Software, Telco, Hi-Tech Manufacturing)
• Over 12 months experience in a similar role
• Minimum 1 year of experience in BDR or demand generation in technology industry is preferred, specifically in SaaS and targeting the office of the CFO will be a plus