Senior PR & Influence Manager (CDI)

Colgate; Paris; Hybride; EUR 60 000 - 80 000; Plein temps

Résumé du poste

A leading consumer products company located in Paris seeks a Senior Global PR & Influence Manager. This role focuses on developing and executing PR strategies that enhance brand awareness globally. The ideal candidate will have 6-7 years of experience in public relations and influencer marketing, with fluency in both French and English. Responsibilities include co-creating initiatives with local markets and managing PR agency partnerships. Office presence is required four times a week, with a view of moving to Colombes in 2026.

Qualifications

• 6-7 years of experience in a similar role focused on Public Relations and Influencer Marketing.
• Experience in beauty or skincare industry is a significant plus.
• Excellent written and verbal communication skills in English and French.

Responsabilités

• Define and implement strategies for PR and Influence.
• Collaborate with local markets to co-create initiatives.
• Manage external PR agency performance and budget.

Connaissances

Public Relations

Influencer Marketing

Crisis Management

Social Media Management

Copywriting

Description du poste

No Relocation Assistance Offered

Job Number#171069 - Paris Paris France

Who We Are

Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care Personal Care Home Care Skin Care and Pet Nutrition. Our products are trusted in more households than any other brand in the world making us a household name!

Join Colgate-Palmolive a caring innovative growth company reimagining a healthier future for people their pets and our planet. Guided by our core valuesCaring Inclusive and Courageouswe foster a culture that inspires our people to achieve common goals. Together lets build a brighter healthier future for all.

Senior Global PR & Influence Manager

The Senior Global PR & Influence Manager will be a vital member of the Global Communications team at Filorga. This role demands extensive experience in public relations strategy influencer marketing and reputation management within a global environment.

The successful candidate will be responsible for defining and driving the global PR and Influence strategy to elevate brand awareness and advocacy. Crucially they will move beyond a traditional headquarters-to-market directive model fostering deep collaboration and co-creation with local markets to ensure initiatives are relevant creative and impactful.

TYPE OF CONTRACT CDI

START DATE Q1 2026

OBJECTIVES

Improve brand notoriety and desirability by partnering with local markets to develop and deploy creative and innovative initiatives.

Shift the global-local dynamic from guideline dissemination to active co-creation ensuring local nuances shape global strategies.

Increase the impact on User Generated Content (UGC) driving organic conversation and advocacy across social platforms.

Develop and refine the global seeding strategy ensuring product placement reaches the right hands to maximize visibility and desirability.

Ensure all global PR strategies are delivered on time within budget and in alignment with the master brand strategy.

Provide clear and consistent reporting on PR performance (EMV Reach Share of Voice).

ROLES AND RESPONSIBILITIES

A. Strategy & Innovation

Strategy Development : Define document and implement comprehensive strategies for PR and Influence. This includes specific sub-strategies for increasing UGC volume and quality.

Seeding Strategy : Design a strategic approach to product seeding and gifting that maximizes ROI. This involves identifying key profiles creating unboxing moments and defining tiers for gifting (VIP vs. micro-influencers).

Concept Development : Collaborate with internal stakeholders to create compelling PR hooks. Work with local markets to brainstorm how these hooks can be translated into innovative local activations.

B. Co-Creation & Market Partnership

Market Collaboration : Actively partner with local markets to co-create initiatives . This involves regular brainstorming workshops and feedback loops to ensure global concepts work locally rather than simply sending guidelines.

Cross-Functional Coordination : Serve as the central point of contact coordinating input from experts and marketing teams while ensuring local market feedback is integrated into the final output.

Meeting Management : Lead regular status meetings with local PR leads utilizing these sessions as forums for two-way dialogue and idea exchange not just status updates.

C. Execution & Reporting

Toolbox Development : Responsible for the 360 PR & Influence content delivery. Ensure toolkits are flexible enough to allow for local adaptation and creativity.

Asset Management : Oversee the coordination and distribution of press assets ensuring they support the specific needs of local seeding and UGC campaigns.

Timeline Management : Create detailed project plans for major activations factoring in time for local market consultation and adaptation.

Reporting : Consolidate global reports on coverage and influencer performance with a specific focus on tracking UGC growth and the success of seeding initiatives.

External Agency Management : Act as the primary lead for the external PR agency. Brief the agency monitor their performance manage their budget and ensure they deliver against the global roadmap.

QUALIFICATIONS & EXPERIENCE

Experience 6-7 years of experience in a similar role with a strong focus on Public Relations and Influencer Marketing.

Industry Experience in the beauty or skincare industry is a significant plus.

Global Context Proven experience in a global or multi-market role. Must demonstrate an ability to listen to and collaborate with diverse local teams.

Communication Excellent written and verbal communication skills in English and French are mandatory.

Soft Skills Strong leadership organizational and interpersonal skills. A collaborative mindset is non-negotiable; the candidate must be a facilitator of ideas not just a manager of tasks.

REPORTING & LOCATION

Reporting This position reports directly to the Head of Global Communications.

Location 8th arrondissement Paris France until July 2026 after which the company will depart to Colombes.

Office Presence This position requires office presence 4 times a week (Monday through Thursday).

PERFORMANCE METRICS

Success in this role will be measured by :

Successful deployment of creative initiatives co-developed with local markets.

Measurable increase in UGC volume and engagement.

Effectiveness of the seeding strategy (conversion from gift to post).

Positive feedback from local stakeholders specifically regarding the level of collaboration and partnership.

Clarity and consistency of global PR / Influence reporting.

Our Commitment to Inclusion

Our journey begins with our peopledeveloping strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self is treated with respect and is empowered by leadership to contribute meaningfully to our business.

Equal Opportunity Employer

Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race colour religion gender gender identity sexual orientation national origin ethnicity age disability marital status veteran status (United States positions) or any other characteristic protected by law.

Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.

#LI-Hybrid

Required Experience Manager

Key Skills Crisis Management Marketing Public Relations Media Relations Press Releases Conflict Management Social Listening Event Planning Strategic Planning Social Media Management Copywriting Writing Skills

Employment Type Full-Time

Experience years

Vacancy 1