Marketing Lead

GS2 | B Corp; Paris; Sur place; EUR 100 000 - 125 000; Plein temps

Résumé du poste

A forward-thinking company in Paris seeks a Marketing Lead to drive the regional marketing strategy for France and Southern Europe, with responsibilities that include defining marketing plans, optimizing performance, and building brand presence. This role demands 7-10+ years of marketing experience, a Master’s degree, and proficiency in native French and professional English. The successful candidate will play a key role in a hyper-growth environment and can expect substantial equity participation.

Prestations

Significant equity participation

Ownership in marketing decisions

Contribution to sustainability initiatives

Qualifications

• 7-10+ years in Marketing, ideally within a D2C, Ecommerce, or Marketplace scale-up.
• Comfortable analyzing ROAS as well as managing creative campaigns.
• Resourceful and hands-on; able to thrive without a large team.

Responsabilités

• Define and execute the full-funnel marketing plan for France, Italy, and Spain.
• Partner with central teams to optimize acquisition while testing local levers.
• Manage local marketing talent and collaborate with central teams.

Connaissances

Marketing strategy

Data analysis

Brand development

Performance marketing

Formation

Master’s degree from a top-tier Business or Engineering school

Description du poste

Marketing Lead, France & Southern Europe — Paris

Are you a 360° marketer ready to build brand love and drive the mobility revolution?

We are looking for a Marketing Lead to take full ownership of the marketing strategy for France and Southern Europe, backed by Sequoia Capital.

You Will:

• Own the Regional Strategy: Define and execute the full-funnel marketing plan for France, Italy, and Spain, managing the regional budget and ROI.
• Drive Performance & Growth: Partner with central teams to optimize acquisition (SEA, Social, SEO) while testing local levers like partnerships and influencers to lower CAC.
• Build the Brand Locally: Adapt our global voice to local nuances, managing PR and brand activations to build trust in the refurbished sector.
• Execute 360°: Balance strategic planning with a hands‑on approach—from Q3 budgeting to reviewing ad creatives and setting up local events.
• Lead & Collaborate: Manage local marketing talent and freelancers while collaborating daily with central Growth and Strategy teams.

Your Profile:

• Experience: 7‑10+ years in Marketing, ideally within a D2C, E‑commerce, or Marketplace scale‑up. You have seen "what good looks like" in a hyper‑growth environment.
• T‑Shaped Marketer: You are equally comfortable analyzing a ROAS spreadsheet as you are signing off on creative brand campaigns.
• Builder Mindset: Resourceful and hands‑on. You thrive in an environment where you "build the plane while flying it" without needing a massive team to execute.
• Academic Excellence: Master’s degree from a top‑tier Business or Engineering school (Grande École).
• Languages: Native French and professional English are required. Proficiency in Italian or Spanish is a strong plus.

Why Join Us?

• Massive Ownership: You are the marketing authority for our core markets. Your decisions have a visible, immediate impact on the business.
• Significant Equity (BSPCE): High‑upside stake in a Series C scale‑up backed by world‑class investors.
• Sustainability Impact: Directly contribute to the decarbonization of mobility by giving vehicles a second life.
• Hyper‑Growth Environment: Join a global leader in the sustainable mobility sector during a critical expansion phase.

Ready to Shape the Voice of a Revolution?

If you are a data‑driven marketer with a creative soul and a bias for action, apply in confidence today.