Founding VP Go-To-Market (Equity Role)

Soft Launch Technologies; À distance; EUR 60 000 - 80 000; Temps partiel

Résumé du poste

A pioneering tech startup specializing in Self-Healing Infrastructure is seeking a Founding VP Go-To-Market to co-create the company's commercial strategy from the ground up. This role is equity-only, with the opportunity to define the market category and drive growth through strategic partnerships and community development. The ideal candidate has over two years of experience in GTM roles within developer-centric environments. The position offers full autonomy and influence over the company's product and market direction.

Prestations

Founding-level equity

Autonomy over GTM function

Direct influence on product and strategy

Qualifications

• Minimum 2+ years in GTM/Growth/Product-Led/Sales roles at developer-first or infrastructure companies.
• Experience building GTM systems from scratch with world-class machinery.
• Strong understanding of DevOps/DevSecOps/Infrastructure.

Responsabilités

• Co-create the GTM strategy with the founders.
• Build the early commercial motion including developer adoption and partnerships.
• Design and test monetization models and product packaging.
• Launch the sales motion.
• Help shape the new market category of Self-Healing Infrastructure.

Connaissances

GTM strategy development

Developer Tools expertise

Market positioning

Sales development

Community building

Description du poste

🔥 Founding VP Go-To-Market (Equity Only)

Soft Launch Technologies - Self-Healing Infrastructure Platform

We’re building a new category - Self-Healing Infrastructure : systems that understand what’s broken and fix themselves.

Not another DevOps tool.

Not another PaaS.

A new fundamental layer of infrastructure.

We’re hiring a Founding VP Go-To-Market who will co-create the commercial strategy with us from zero and become a key leader in defining this category.

Required Experience

Minimum 2+ years in GTM / Growth / Product-Led / Sales roles at developer-first or infrastructure companies such as :

• Vercel, Datadog, Snowflake, Confluent, HashiCorp, Fastly, Cloudflare, GitLab, MongoDB, LaunchDarkly, Temporal, PlanetScale, Netlify, Render

or other companies of similar caliber.

We’re looking for someone who has seen what world-class GTM machinery looks like — and knows how to build it.

Equity & Structure

• This is an equity-first role (no base salary at this stage).
• Standard 4-year vesting with a 1-year cliff .
• Additional vesting tied to key company milestones , including :
• establishing a repeatable GTM engine,
• achieving early significant commercial traction,
• unlocking the next stage of company scale.
• Full equity unlock requires long‑term commitment and milestone completion.

What You’ll Do

• Co-create the GTM strategy with the founders : segmentation, ICP, positioning, narrative.
• Build the early commercial motion : developer adoption, community, partnerships, pipeline.
• Design and test monetization models and product packaging.
• Launch the sales motion : bottoms-up, top-down, enterprise pilots.
• Help define and shape the new market category of Self-Healing Infrastructure .

Who You Are

• A strategic operator with a founder mindset .
• Someone who understands DevOps / DevSecOps / Infrastructure / Developer Tools deeply.
• A builder who can create GTM systems from zero and drive execution end-to-end.
• A leader excited to shape an entirely new category alongside the founders.

What We Offer

• Founding-level equity , milestone-based.
• Full ownership and autonomy over the GTM function.
• Direct influence on product, strategy, and market direction.
• A chance to become the commercial architect of a company redefining infrastructure.
• The opportunity to create a new infrastructure reality.