AI-Driven Paid Media & Partnerships Lead

Sanofi; Gentilly; Sur place; EUR 70 000 - 90 000; Plein temps

Résumé du poste

A global healthcare company is looking for a Paid Media & Partnership Activation Lead to transform strategic marketing into high-performing activation plans across various channels. The role requires 7+ years of paid media experience and a proven ability to drive measurable outcomes through effective media activation. This position is crucial for orchestrating integrated campaigns while ensuring compliance with internal standards. Join their innovative team and contribute to revolutionizing healthcare marketing.

Qualifications

• 7+ years of paid media experience, strong agency-side experience in pharmaceutical or healthcare.
• Proven expertise in translating marketing strategies into actionable plans.
• Familiarity with compliance and promotional regulations in the healthcare industry.

Responsabilités

• Translate strategic marketing objectives into actionable media activation plans.
• Manage media briefings, audience targeting, and channel selection.
• Analyze campaign data to assess performance and optimize strategies.

Connaissances

paid media experience

campaign analytics

audience targeting

collaboration skills

analytical mindset

Formation

Bachelor’s or Master’s degree in Marketing, Communications, Business, or a related field

Description du poste

A global healthcare company is looking for a Paid Media & Partnership Activation Lead to transform strategic marketing into high-performing activation plans across various channels. The role requires 7+ years of paid media experience and a proven ability to drive measurable outcomes through effective media activation. This position is crucial for orchestrating integrated campaigns while ensuring compliance with internal standards. Join their innovative team and contribute to revolutionizing healthcare marketing.