Marketing Solutions Specialist

Scopely; Barcelona; Híbrido; EUR 45.000 - 65.000; Jornada completa

Descripción de la vacante

A dynamic gaming company in Barcelona is seeking an experienced Marketing Solutions Specialist to ensure data quality in their marketing analytics. The ideal candidate has over 3 years of experience in customer success or business analysis, with a strong focus on data-driven marketing and performance metrics. This role offers a hybrid work environment, where you will collaborate closely with marketing and data teams to optimize campaign tracking and reporting.

Formación

• 3+ years of experience in Customer Success Management or as a Business Analyst focused on performance marketing.
• Understanding of data platforms & integrations.
• Ability to articulate technical insights to non-technical audiences.

Responsabilidades

• Monitor and troubleshoot tracking issues across marketing partners.
• Resolve data discrepancies for accurate attribution and reporting.
• Collaborate with UA Managers for proper campaign tracking.

Conocimientos

Customer Success Management

Business Analysis

Data visualization tools (Looker preferred)

API & S2S integrations

Data-driven marketing

Strong communication skills

Descripción del empleo

Scopely is seeking a Marketing Solutions Specialist to join our Marketing Analytics & Tech team in Barcelona on a hybrid basis!

At Scopely, we care deeply about what we do and strive to inspire play every day — whether through our collaborative work environments alongside talented colleagues or through our deep connections with our global communities of players.

We are a passionate, global team of game lovers who develop, publish, and innovate in the mobile games industry, connecting millions of players worldwide every day.

What You’ll Do

As a Marketing Solutions Specialist, you’ll play a critical role in ensuring data quality and accuracy across Scopely’s marketing ecosystem. You will help maintain the integrity of our tracking and attribution systems, working closely with User Acquisition Managers and Data Engineering to ensure that every click, install, and event is correctly captured and attributed.

Your responsibilities will include:

• Monitor and troubleshoot tracking issues across MMPs (e.g., Appsflyer, Singular, Adjust) and marketing partners (e.g., Meta, Google, TikTok, etc.).
• Resolve data discrepancies, ensuring accurate attribution, event tracking, and reporting across systems.
• Partner with UA Managers to ensure marketing campaigns are properly tracked and optimized for reliable performance measurement.
• Collaborate with Data Engineering to resolve data discrepancies.
• Support new marketing partner integrations and help test configurations, SDK updates, and privacy-related migrations.
• Maintain thorough documentation of processes, integrations, and known issues to strengthen operational excellence and transparency.
• Contribute to improving data QA workflows and suggest scalable solutions to prevent recurring tracking issues.

What We’re Looking For

• 3+ years of experience as a Customer Success Manager or Business Analyst -experience in performance marketing.
• Understanding of data platforms & integrations (API & S2S)
• A combination of analytical rigor, curiosity, and business acumen - you’re as comfortable exploring data as you are explaining its impact.
• Preferably with experience with data visualization tools (Looker preferred), DB knowledge
• Strong communication and presentation skills - able to clearly articulate technical insights to non-technical audiences.
• A passion for gaming and data-driven marketing — you’re excited by the opportunity to shape the future of how Scopely connects with players worldwide.

Employment at Scopely is based solely on a person's merit and qualifications. Scopely does not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), or any other basis protected by law. We also consider qualified applicants with arrest or conviction records, consistent with applicable federal, state and local law.