Customer Trade Marketing Manager

Reckitt; Barcelona; Presencial; EUR 50.000 - 70.000; Jornada completa

Descripción de la vacante

A leading global hygiene and health company is seeking a Customer Trade Marketing Manager to act as the bridge between marketing strategy and sales execution. The role involves translating brand strategies into tailored plans for top customers in Spain, analyzing product assortments, and designing effective promotional campaigns. Applicants should have a minimum of 5 years of relevant experience, be fluent in English and Spanish, and possess strong skills in trade marketing and key account management. Competitive benefits and a focus on inclusion are part of the offer.

Servicios

Parental benefits

Employee Assistance Program

Life insurance

Short-term incentives

Formación

• 5 years of experience in a similar role or industry.
• Fluent in English and Spanish.
• Results-driven with the ability to work autonomously.

Responsabilidades

• Translate FMCG brand strategy into tailored plans.
• Analyze and optimize product assortment.
• Design and implement promotional campaigns.
• Track performance and KPIs for each account.

Conocimientos

Trade Marketing

Key Account Management

Consumer Insights

Commercial Acumen

Herramientas

MS Office

Power BI

Excel

PowerPoint

Descripción del empleo

We are Reckitt Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.

About the role

Your mission as a Customer Trade Marketing Manager is to act as the bridge between marketing strategy and sales execution, ensuring that brand plans are effectively translated into impactful trade activities across all customer touchpoints.

Position Objective

• Translate FMCG brand strategy into tailored plans for the Top Customers in Spain.
• Analyze and manage the 4Ps for each client.
• Develop customized business plans including assortment, displays, pricing and promotions.
• Partner with KAMs to ensure sustainable growth across accounts.

Responsibilities

• Adapt brand strategy to client‑specific needs.
• Analyze, design and optimise product assortment for every customer.
• Design and implement effective promotional campaigns.
• Coordinate in‑store displays and trade materials.
• Build tailored business plans per client.
• Track performance and KPIs for each account.
• Work closely with KAMs on daily account management.
• Identify growth opportunities within each client.

Experience we're looking for

• 5 years of experience in same role or similar.
• Previous experience in FMCG/Pharma companies will be valuable.
• Fluent in English and Spanish.
• MS Office, PPTX, Excel and Power BI.
• Results‑driven, ability to work autonomously and within a team collaboration spirit.
• Customer‑centric mindset.

The skills for success

Trade Marketing, Key Account Management, Account Management, Consumer Insights, Shopper Insights, Customer Insights, Category Analysis, Collaboration and partnership skills, Influencing, Commercial acumen, Strategy Execution, Operational Excellence.

What we offer

With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's future successes. For eligible roles, we also offer short‑term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.

Equality

We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression and transgender identity; protected veteran status; size or any other basis protected by appropriate law.