Online Marketing Manager - Paid Social

Marley Spoon; Berlin; Hybrid; EUR 50.000 - 65.000; Vollzeit

Zusammenfassung

A progressive food brand in Berlin is seeking a Paid Social Specialist to join their marketing team. You will design and optimise social media campaigns on Meta and TikTok, aiming to grow the customer base. Ideal candidates have around 3 years of experience in digital marketing and are skilled in performance marketing, data analysis, and creativity. This role offers a competitive compensation, flexible hybrid work setup, and the chance to contribute to a diverse and inclusive team.

Leistungen

Flexible hybrid work setup

Generous annual leave days

Diverse and inclusive team

Qualifikationen

• Around 3 years of experience in digital marketing, ideally within B2C or e-commerce.
• Comfortable managing campaigns in Meta Ads Manager and TikTok Ads Manager.
• Experience with Google Analytics for performance tracking.

Aufgaben

• Design, run, and optimise Paid Social campaigns.
• Collaborate with creative, brand, and analytics teams.
• Experiment with new audiences and campaign formats.

Kenntnisse

Performance marketing

Data analysis

Creativity

Collaboration

Communication

Tools

Meta Ads Manager

TikTok Ads Manager

Google Analytics / GA4

Excel or Google Sheets

Jobbeschreibung

About the Role

We’re looking for a hands‑on, curious, and proactive Paid Social Specialist to join our marketing team. You’ll help grow our customer base through Meta and TikTok campaigns, managing budgets, testing new creative approaches, and identifying opportunities to optimise performance.

You’ll work alongside experienced channel managers and have exposure to a broad range of acquisition activities, from creative strategy and performance analysis to process optimization and automation.

What You Will Do

You’ll be at the heart of our growth engine, designing, running, and optimising Paid Social campaigns that bring new customers to Marley Spoon and keep them coming back. Working across Meta and TikTok, you’ll turn insights into impact: defining audiences, crafting ads that capture attention, and scaling what works.

You’ll collaborate closely with our creative, brand, and analytics teams to transform ideas into measurable results. From brainstorming fresh concepts and testing hooks or videos to analysing data and spotting performance trends, you’ll ensure every campaign tells a story and deliver results.

Curiosity will be your secret ingredient. You’ll constantly experiment with new audiences, formats, and approaches, keeping a pulse on platform updates and emerging trends. If you’ve explored the Google Display Network or programmatic campaigns, that’s a plus, we love marketers who think beyond the usual channels and bring new opportunities to the table.

What You Will Bring

You’ve built a solid foundation in performance marketing and are excited to keep growing in a hands‑on role. With around 3 years of experience in digital marketing (ideally within B2C or e‑commerce), you feel comfortable managing campaigns in Meta Ads Manager and TikTok Ads Manager. You know how to set up campaigns, manage budgets, and optimise towards performance goals like CPA or ROAS, and you enjoy learning from the data to understand what drives results.

You’re comfortable working with Excel or Google Sheets and have some experience using Google Analytics / GA4 to track performance and understand results. You’re familiar with UTMs and basic tracking principles, and you’re eager to keep developing your analytical skills.

You like to take initiative, share ideas, and help things move forward. You work well with others, communicate clearly, and bring a positive, hands‑on attitude to the team. Most of all, you’re excited about contributing to a global food brand that’s changing the way people cook and eat.

What We Offer

• Real ownership and visibility: your work directly impacts growth across multiple markets.
• A fast‑paced, data‑driven, and creative environment where new ideas are encouraged.
• Cross‑functional collaboration with marketing, brand, data, and creative teams.
• Flexible hybrid work setup
• Competitive compensation aligned with experience.
• Generous annual leave days
• A diverse and inclusive team with 50+ nationalities and a dog‑friendly offices!

*Benefits and perks vary by location and will be shared during the interview process or upon request.

Ready to Cook Up Something Great?

If you’re passionate about social media marketing, data, and growth and want to work with a brand that’s changing how people eat, we’d love to meet you!