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Job summary
A cutting-edge blockchain firm in Canada seeks a Marketing Lead to shape its brand and promote its decentralized finance initiatives. The ideal candidate will bring over 3 years of blockchain marketing experience, strong leadership skills, and a deep understanding of DeFi and web2 ecosystems. This in-person role based in Toronto emphasizes collaboration across teams to drive user acquisition and engage the community, leveraging a proven track record in marketing leadership.
Qualifications
- 3+ years of experience in marketing, preferably in blockchain or fintech.
- Experience running lead generation and optimizing campaigns.
- Strong interpersonal skills and ability to collaborate across teams.
Responsibilities
- Develop data-driven marketing campaigns aligned with business goals.
- Evangelize and onboard new users through various media.
- Organize community events to promote the Berachain ecosystem.
Skills
Tools
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.