Senior Paid Media Strategist for B2B SaaS (Remote)

Directive Consulting; Remote; CAD 70,000 - 90,000; Full time

Job summary

A leading performance marketing agency in Toronto is seeking a Paid Strategist to oversee client accounts, craft custom marketing strategies, and manage paid advertising campaigns. The ideal candidate should have 3+ years in a digital marketing agency, with experience in B2B SaaS and strong knowledge of PPC. This remote role offers unlimited PTO and additional benefits such as medical insurance and a 401(k) matching plan.

Benefits

Unlimited PTO

Medical, dental, vision plans

401(k) with company match

Annual bonus based on tenure

Annual Anniversary Trip

Qualifications

• 3+ years experience in a performance/digital marketing agency.
• Experience with B2B SaaS/tech clients in an agency setting.
• Strong understanding of PPC, keyword research, and ad copywriting.

Responsibilities

• Oversee and lead a collection of Paid Media accounts.
• Create and manage custom client strategies.
• Execute and optimize PPC advertising campaigns.

Skills

Experience in digital marketing agency

PPC principles

Campaign optimization

Data analysis

Client relationship management

Tools

Google Ads

Facebook Ads

LinkedIn Ads

Google Analytics

Job description

A leading performance marketing agency in Toronto is seeking a Paid Strategist to oversee client accounts, craft custom marketing strategies, and manage paid advertising campaigns. The ideal candidate should have 3+ years in a digital marketing agency, with experience in B2B SaaS and strong knowledge of PPC. This remote role offers unlimited PTO and additional benefits such as medical insurance and a 401(k) matching plan.