Senior Manager, Paid Search Growth & Performance

Scotiabank; Toronto; On-site; CAD 100,000 - 130,000; Full time

Job summary

A leading bank in the Americas is seeking a Senior Manager for Performance and Growth Marketing. This strategic position involves overseeing Paid Search initiatives, managing large-scale marketing budgets, and leading a team of specialists. Candidates should have over six years of performance marketing experience, particularly in Paid Search, with strong proficiency in Google Ads and SEM tools. The company fosters an inclusive environment and values diverse skills and experiences.

Qualifications

• 6–8+ years of experience in performance marketing.
• Proven success in managing large-scale Paid Search campaigns.
• Advanced proficiency in Google Ads and SEM tools.

Responsibilities

• Lead the Paid Search Practice and ensure alignment with growth goals.
• Develop high-performing SEM strategies across business lines.
• Manage and mentor a team of Paid Search Managers.

Skills

Performance marketing

Paid Search

Data analysis

Team leadership

Stakeholder management

Google Ads

Microsoft Advertising

Search Ads 360

Education

Bachelor’s degree in Marketing, Business, or related field

Tools

Google Ads

Search Ads 360

Microsoft Advertising

Job description

A leading bank in the Americas is seeking a Senior Manager for Performance and Growth Marketing. This strategic position involves overseeing Paid Search initiatives, managing large-scale marketing budgets, and leading a team of specialists. Candidates should have over six years of performance marketing experience, particularly in Paid Search, with strong proficiency in Google Ads and SEM tools. The company fosters an inclusive environment and values diverse skills and experiences.