marketing specialist

Lancesoft Inc.; Richmond Hill; On-site; CAD 50,000 - 65,000; Full time

Job summary

A leading IT service provider in York Region is seeking a skilled communications specialist. The role involves developing and implementing communication and marketing strategies, managing public relations, and preparing various reports and materials. Candidates should have 3-5 years of experience and a secondary school graduation certificate. This is a permanent, full-time position requiring 40 hours per week in a business setting.

Qualifications

• 3 years to less than 5 years of experience in a relevant field.
• Proficiency in written and oral communication in English.

Responsibilities

• Develop and implement marketing and advertising strategies.
• Prepare reports and communications materials.
• Act as spokesperson for the organization.

Skills

Develop communication strategies

Evaluate communication strategies

Prepare written material

Publicize activities and events

Conduct market research

Education

Secondary (high) school graduation certificate

Job description

Education : Secondary (high) school graduation certificate

Experience : 3 years to less than 5 years

Work setting

• Business
• Office
• Information technology (IT) service provider

Tasks

• Develop communication strategies
• Develop policies
• Evaluate communication strategies and programs
• Implement communication strategies and programs
• Prepare written material such as reports, briefs, website content
• Publicize activities, workshops, meetings and other events for fundraising or information purposes
• Plan development projects
• Conduct comparative research on marketing strategies for industrial and commercial products
• Prepare reports, research papers, educational texts or articles
• Act as spokesperson for an organization
• Answer written and oral inquiries
• Co-ordinate special publicity events and promotions
• Gather, research and prepare communications material
• Initiate and maintain contact with the media
• Conduct online marketing, E-commerce and Website promotions
• Develop marketing strategies
• Deliver presentations at conferences, workshops or symposia
• Develop and implement business plans
• Maintain and manage digital database
• Write and edit press releases, newsletter and communications materials
• Consult with clients after sale to provide ongoing support
• Develop and implement marketing and advertising and sales strategies
• Assess business opportunities and develop strategies
• Review and adapt information regarding product innovations, competitors and market conditions
• Prepare sales or other contracts
• Identify potential markets
• Analyze market research data to improve business decisions or activities

Work Term : Permanent

Work Language : English

Hours : 40 hours per week