Marketing Coordinator

CAREERS : The Next Generation; Edmonton; On-site; CAD 61,000 - 69,000; Full time

Job summary

A nonprofit organization in Canada is seeking a Marketing Coordinator to manage social media, create engaging content, and analyze marketing performance. The ideal candidate will have over 3 years of marketing experience, strong communication skills, and a passion for storytelling. This role will require creativity and organizational skills to oversee multiple projects and platforms effectively.

Qualifications

• 3+ years of experience in a marketing coordinator or similar role.
• Experience with social media platforms and strategies.
• Strong written and verbal communication skills.

Responsibilities

• Manage social presence across various platforms.
• Write and schedule engaging content.
• Monitor marketing analytics and report on KPIs.

Skills

Social media strategy

Content creation

Email marketing

Blog writing

Project management

Analytical mindset

Strong communication skills

Tools

Salesforce

WordPress

Asana

Adobe Creative Suite

CapCut

Job description

Overview

Salary: $61,000 - $68,656

About CAREERS

CAREERS: The Next Generation is an Alberta-based nonprofit that connects youth with employers to build Alberta's future workforce. For over 25 years, we’ve been creating opportunities, building strong community partnerships, and helping students discover meaningful career pathways. Now, we’re looking for a Marketing Coordinator who can help tell that story in bold, creative ways.

About the Role

As the Marketing Coordinator at CAREERS, you’ll be the engine that drives our brand forward. This isn’t a role where you sit on the sidelines—you’ll be hands-on, building campaigns from concept to completion, and seeing your work directly impact how students, educators, and employers engage with us.

Your days will be a mix of creativity and strategy. One morning you might be storyboarding TikTok content or filming a YouTube Short, the next you’re writing a blog post, scheduling our monthly newsletter, or preparing event materials. You’ll take the lead on managing our social platforms, keeping our feeds fresh, engaging, and aligned with what’s trending. Comfortable on camera? Perfect—you’ll sometimes be the face of our brand, capturing authentic behind-the-scenes moments and telling stories that inspire.

Behind the scenes, you’ll also keep our marketing engine running smoothly. From building Asana tickets to managing requests from across the organization, you’ll make sure projects stay on track. You’ll monitor performance across social, email, blogs, and web—tracking KPIs and turning insights into smarter campaigns. With tools like Salesforce, WordPress, Loomly, and Hootsuite at your fingertips, you’ll balance creative storytelling with data-driven strategy.

This role is perfect for someone who is productive, self-motivated, and passionate about social media. Someone who enjoys experimenting with new formats, isn’t afraid to try new tools, and thrives in the balance between creativity and organization. You’ll play a part in everything from small workshops to large-scale conferences, and you’ll have the freedom to test bold ideas, learn quickly, and grow your skills.

If you want to help build a brand with purpose—and have fun doing it—this is your chance.

What Youll Do

• Manage CAREERS social presence across TikTok, Instagram, LinkedIn, Facebook, and YouTube (including Shorts).
• Write, edit, and schedule engaging content that reflects our brand voice.
• Act as an on-camera representative, capturing stories, trends, and authentic behind-the-scenes moments.
• Create and distribute monthly newsletters and campaign emails, tracking results and optimizing performance.
• Write and schedule blogs, while managing content updates on our WordPress site.
• Organize and track projects using Asana, turning requests into clear tasks and priorities.
• Plan, support, and promote events of all sizes—from workshops to award ceremonies.
• Capture event content and repurpose it for social channels.
• Monitor marketing analytics (social, email, blog, and web), report on KPIs, and recommend improvements.
• Champion the CAREERS brand, ensuring consistency across all platforms and projects.

What Were Looking For

• 3+ years of experience in a marketing coordinator or similar role.
• Proven experience with:
• Social media strategy and content creation (TikTok, Instagram, LinkedIn, Facebook, YouTube).
• Email marketing (Mailchimp, Constant Contact, or similar).
• Blog writing and WordPress management.
• Project management tools (e.g., Asana, Trello).
• CRM systems (Salesforce preferred).
• Strong written and verbal communication skills with a knack for storytelling.
• Comfortable on camera and familiar with social/digital trends.
• Organized, efficient, and able to juggle multiple projects at once.
• Analytical mindset—able to measure results, interpret KPIs, and act on insights.
• Productive, self-motivated, and enthusiastic about building a brand.
• Curious, creative, and open to learning new tools or trying new approaches.

Preferred Skills

• Experience with CapCut, Adobe Creative Suite, and Envato Elements (or similar tools for design and video editing).

This opportunity is open until a suitable candidate is found. We thank all applicants for their interest in this position; however, only those selected for an interview will be contacted.