Health Marketing Manager

ZipRecruiter; Stratford; Hybrid; CAD 72,000 - 84,000; Full time

Job summary

A leading health organization seeks a Health Marketing Manager in Stratford. In this role, you will support the marketing strategy, manage integrated campaigns, and work closely with stakeholders to enhance health communication. The ideal candidate has extensive experience in multi-channel marketing delivery and a strong focus on optimizing campaign performance while enjoying flexible working conditions.

Benefits

Generous benefits package

Flexible leave allowance

Gym membership discounts

Qualifications

• Significant experience in translating marketing strategy into tactical delivery.
• Experience in planning and delivering multi-channel campaigns.
• Strong understanding of consumer journeys.

Responsibilities

• Support the Senior Manager to develop health marketing strategy.
• Manage cross-channel integrated briefs and campaign production.
• Work with stakeholders to ensure successful marketing activities.

Skills

Translating marketing strategy into tactical plans

Planning multi-channel campaigns

Understanding consumer journeys

Managing agencies

Budget management

Data-driven decision making

Developing campaign assets

Project management

Job description

Overview

HEALTH MARKETING MANAGER

Salary: £39,000 - £45,000 per annum

Department: Marketing, Fundraising and Engagement

Reports to: Senior Marketing Manager - Health

Location: Stratford, London w/ high-flex (1 - 2 days per week in the office)

Hours: 35 hours per week (we are open to compressed hours)

Contract type: 12 month fixed-term contract

Closing date: Thursday 18 September 2025, 23:55

Please note: You must be eligible to work in the UK to apply for this vacancy. Cancer Research UK is not able to offer visa sponsorship.

At Cancer Research UK, we exist to beat cancer.

We are professionals with purpose, beating cancer every day. But we need to go much further and much faster. That's why we're looking for someone talented, someone who wants to develop their skills, someone like you.

We have an exciting opportunity for you to join us as a Health Marketing Manager. We need you to support the Senior Manager to develop the health marketing strategy, plan and budget to achieve the relevant objectives and targets as agreed with Policy, Information and Communications (PI&C) and Marketing Fundraising and Engagement (MFE) and manage the delivery of the health marketing plan.

What will I be doing?

• Supporting the Senior Manager to translate the Marketing Fundraising & Engagement (MFE) / Policy Information and Communications (PI&C) operating plans and budget into a health marketing plan and budget
• Managing the development and delivery of cross-channel integrated briefs
• Managing the content and creative production, testing and optimisation process, ensuring campaign assets are fully aligned with Brand messaging
• Managing the approval process ensuring all health content is evidence based and in line with PI&C messaging frameworks
• Working in partnership with local and external stakeholders on campaigns, maintaining strong relationships to ensure success of joint marketing activity
• Managing the pre-launch user testing process and overseeing the implementation of campaign optimisation initiatives
• Managing the planning, set-up, delivery and analysis of integrated multi-channel campaigns that meet and exceed specific product KPIs
• Working alongside the Senior Manager to motivate the Senior Executives and matrix manage specialist Digital Marketing & Delivery teams to deliver activity across channels
• Working with digital and data experts from across marketing and the wider organisation to improve communications and better engage our audiences
• Managing the implementation of cross-organisational strategic projects that support the wider aims of Cancer Research UK's marketing function
• Managing the continuous testing and analysis of campaigns, spotting opportunities to optimise ongoing activity and make recommendations to improve the effectiveness of future campaigns.

What skills will I need?

• Significant experience of translating marketing strategy into tactical delivery plans by channel, audience and budget
• Significant experience of planning and delivering multi-channel campaigns that meet campaign KPIs
• Strong understanding of end-to-end consumer journeys and the role of different channels in fully integrated campaigns
• Relevant experience of managing and motivating agencies to drive maximum value from relationships
• Commercially aware with relevant budget management experience
• Data-driven with a strong understanding of UX principles and relevant experience of interpreting results and recommending opportunities for optimisation
• Proven ability to develop positive working relationships and influence others at all levels
• Relevant experience of developing highly effective campaign assets for use across channels
• Excellent project management skills including resource and risk management

What will I gain?

Each and every one of our employees contributes to our progress and is supporting our work to beat cancer. We think that's impressive.

In return, we make sure you are supported by a generous benefits package, a wide range of career and personal development opportunities and high-quality tools, policies and processes to enable you to do your job well.

Our benefits package includes a substantial retirement plan, a generous and flexible leave allowance, discounts on anything from travel to technology, gym membership, and much more.

We don't forget people have lives outside of work too and so we actively encourage a flexible working culture.

Our work - from funding cutting-edge research to developing public policy - will change the world. It's exciting to be part of our team.

How do I apply?

We operate an anonymised shortlisting process in our commitment to equality, diversity and . CVs are required for all applications; but we won't be able to view them until we invite you for an interview. Instead, we ask you to complete the work history section of the online application form for us to be able to assess you quickly, fairly and objectively.